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Four-Legged Fundraising: NJ Copywriters Support West Orange Animal Welfare League with Annual Event

Every animal at the West Orange Animal Welfare League (WOAWL) will be “adoption ready” thanks to the efforts of Fahoury Ink, a local copywriting firm. Last week, Lisa Fahoury (second from right) presented a check for $3408.74 to WOAWL President Sandy Rubin and her team of volunteers, including Star — a sweet pit bull terrier/hound mix puppy who’s waiting patiently for adoption. 

West Orange, NJ - While many families were celebrating the beautiful October weather with pumpkin picking and hayrides, the content marketing team at Fahoury Ink was working like dogs — for a good cause.

Says company owner Lisa Fahoury, “October is National Adopt a Shelter Pet month. So every year since 2010, we’ve celebrated by donating 10% of our company’s gross billings to the West Orange Animal Welfare League (WOAWL).”

WOAWL is an all-volunteer organization that helps find forever homes for stray and abandoned animals across Essex County. Volunteers work hard to help reduce the number of healthy animals that are needlessly euthanized each year.

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Every year, October somehow turns into a banner month for the business, according to Fahoury. “We’ve got an incredible roster of clients who do their best to keep us busy, knowing that the end result is this wonderfully worthy cause.”

Recently, this year, the company presented a check in the amount of $3408.74, a 15% increase over 2012.

According to WOAWL President Sandy Rubin, Fahoury Ink’s donation helps her organization get animals “adoption ready” — spaying or neutering, veterinary care, and vaccines. Says Rubin, “Fahoury Ink’s donation makes it so much easier for us to continue with our goal to make a difference and see our furry friends enjoy the lives they deserve.”

For more information on the West Orange Animal Welfare League and the adoptable pets currently available, visit or call (973) 736-8689. To put Fahoury Ink's content marketing expertise to work for your business, call (973) 324-2100 or visit

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