On Monday, Dec. 20, 2010, the skin care company Kiehl’s Since 1851 celebrated the grand opening of its new store at The Mall at Short Hills, with an event supporting Broadway Cares/Equity Fights AIDS, featuring a special performance from WICKED.  Cast member Jennifer DiNoia (“Elphaba”) met fans, signed autographs, raffled off tickets to the show, and performed “The Wizard & I” for Kiehl’s customers.  In honor of the new store, Chris Salgardo, President, Kiehl’s USA, presented $15,000 to Frank Conway, Associate Director of Development, Broadway Cares/Equity Fights AIDS, in Kiehl’s continued effort to give back its community and its ongoing support of HIV/AIDS education, awareness and research