PIP Printing--Providing Traditional Copying and Printing to Mobile Marketing and Everything in Between

March 18, 2014 at 4:33 AM

The Alternative Press (TAP) of Livingston recently sat down with Jodi Solotoff, Co-Owner of PIP Printing and Marketing Services, to learn more about her and her company, as part of a new member benefit being provided by The Livingston Area Chamber of Commerce in conjunction with TAP Livingston.

Q: Tell me a little about PIP Printing.

A: PIP Printing is a family-owned business located at 465 W. Mt. Pleasant Ave., in Livingston. Since 1990, PIP has been serving Livingston and companies throughout the state with integrated printing and marketing services. It is owned by Georgia, Steve and myself, Jodi, Solotoff. PIP Printing can be reached at 973-533-9330 and the website is: http://www.pipliv.com.

Sign Up for E-News

Q: What services do you offer?

A: We offer everything in regards to printing and copying from variable printing and digital printing to book printing, offset printing, large format printing, vehicle graphics, blueprinting services, and legal copying.

We also provide direct marketing including: direct mail, email marketing, one-to-one marketing, integrated marketing and every door direct mail.

Our data services include: list profiling, list segmentation, list acquisition, list hygiene, response tracking and reporting, direct mail testing and refinement and list management.

Other products include: signs/posters/banners; creative services/web design/graphic design; mobile marketing; web to print; fulfillment services; finishing/binding; promotional products and social media marketing.

And, we do photo books, labels, business cards, greeting cards, invitations and even shredding.

We also help clients with branding; customer reactivation; cross-sell/up-sell; customer retention; marketing performance and lead generation.

Basically—we do it all. All anyone has to do is ask.

Q:  What makes PIP unique?

A: We are much more than a standard printing press. Although people definitely have traditional needs, and we are happy to help, we also offer integrated marketing services so customers can make effective use of their marketing dollars to reach their target audiences. We provide solution-based services and don’t “just throw it all at the wall to see what sticks.” We want our clients to have cost-effective ROI. We collaborate, make suggestions, provide advice and offer tried and true solutions. We also offer personalized services.

In addition, I am a local business owner with local community attachments. As a company and as a person, I am very involved in the community and I try to give back as often as I can. I volunteer at many events, and when I can, I advertise in event journals and local venues to help the local economy. I have a real pride in ownership and strive to provide the best possible customer service. Every project we do at PIP is important to us as a company, and to me personally—large or small.

Q: What are people surprised to learn about your services?

A: People are shocked all of the time. They often walk in not really knowing what they want or need and are floored when I start telling them all of their options. For instance, we offer all types of project finishing from making bound books to all kinds of forms: numbered and multi-part, etc. We can also print tickets, perforated items, large size posters, banners, and so much more. And, all design and production is done in-house.

We also do mailings of all sizes and can take them from creative all the way to the post office. We can do the whole thing.

Q: With the world largely digital now, do you feel the need for printed pieces is waning?

A: No, regardless of what people say, printing is here to stay. I believe that print drives web. In fact, Google sends me mail all the time.

People still want something tangible. And, honestly, people want to get their information in all different ways—via websites, Facebook, You Tube, news sites, TV, radio, etc., but they also want items in their hands whether it is a brochure, a letter or even a magazine or book. There is still room and a need for both.

Besides, you can’t always access the web for one reason or another—being on an airplane, in a non-wifi area, or in a location where you don’t have the login information.

The world needs both—web and print. I don’t think it needs to be one or the other. Both serve useful purposes but they are better in conjunction.

The Livingston Area Chamber of Commerce is proud to present a weekly spotlight on each of its member's businesses.

Email Beth Lippman at info@livingstonchambernj.com to find out how to get your business spotlighted!

The opinions expressed herein are the writer's alone, and do not reflect the opinions of TAPinto.net or anyone who works for TAPinto.net. TAPinto.net is not responsible for the accuracy of any of the information supplied by the writer.

TAP Into Another Town's News:

TAP Into Another Town's News:

Sign Up for E-News


Chris Brown Named President at Berkshire Hathaway HomeServices New Jersey Properties

Berkshire Hathaway HomeServices New Jersey Properties is proud to announce the appointment of Chris Brown to President of the 21-office real estate brokerage headquartered in Somerset, New Jersey. Previously serving as Executive Vice President and General Sales Manager, Brown is a member of the company’s ownership team along with Bill Keleher, Seymour and Nancy Litwin, and Steve Janett.

Death of Missing Montclair Woman Ruled Homicide

December 2, 2016

WEST ORANGE, NJ — The death of Sarah Butler, whose body was located in the area of Eagle Rock Reservation in West Orange on Thursday after being missing for more than a week, was determined to be a homicide by the New Jersey Regional Medical Examiner’s Office, according to Acting Essex County Prosecutor Carolyn Murray and Montclair Police Chief Todd Conforti.

Essex County ...

Elizabeth Native Diagnosed With Rare Brain Tumor

November 20, 2016

ELIZABETH, NJ – When 28-year-old, Elizabeth resident Mike Georgevich was diagnosed with a rare brain tumor, his sister Nicole didn’t hesitate to spring into action. Along with family and friends, she set up a GoFundMe to help raise funds for her brother’s upcoming surgery and potential rehabilitation thereafter.

“People's reactions and stories of their own ...

Upcoming Events

Sat, December 3, 10:00 AM

CASA of Morris and Sussex Counties, Morristown

CASA Volunteer Information Session

Education Giving Back Government Law & Justice

Sun, December 4, 1:00 PM

Montclair Art Museum, Montclair

NEW! Drop-In Studio - Every Sunday, 1–4 p.m., ...

Arts & Entertainment

Don't Sacrifice the Environment to Fund the State Treasury

November 23, 2016

Dear Editor:

New Jersey’s Natural Resource Damages (NRD) program is an incredibly important and necessary program rising from the state’s history of incremental spills and discharges, as well as historic industrialization. 

NRD requires polluters to go beyond the mandated cleanup and to pay damages for restoration and compensation for the public loss of use of natural ...

Friends of the Livingston Library Restocks Its Ongoing Book Sale for December

December 1, 2016

LIVINGSTON, NJ — Friends of the Livingston Library has fully restocked its Ongoing Book Sale for the month of December. On a monthly basis, Friends takes down all stock and replaces it with entirely new inventory. 

This is the “Friends flip.” Approximately 1200 items of fiction, non-fiction, children’s books, DVDs, and CDs are available at great ...

Andy’s Family Music Showcases Alex Weiss on Drums

LIVINGSTON, NJ — Andy’s Family Music Center of Livingston is proud to highlight 11-year-old Alex Weiss, a fifth grader at Collins Elementary School with an aptitude for drums.

Alex studies drums at Andy’s under the instruction of Joe Vitello. He says hid favorite band is Fall Out Boy and that his dad is his number one musical influence.

Check him out in the video ...

Q&A With Owners of Meadowbrook Country Day Camp

Recently, the owners of Meadowbrook Country Day Camp, Dan Milman and George Stein, took part in a fun Question and Answer session. Below are the questions and their responses. To learn more about Milman, Stein and Meadowbrook, click here to read a recent article that ran on TApinto.net.



George: A six lb.

Getting a Handle on Thanksgiving

This year, on our National Day of Thanks, I would like to express my gratitude for having hands.

We typically don’t thank our body parts because they seldom leave us.  Most of us have not experienced unfortunate accidents or suffered the horrible consequences of war; tragic events  which might cause us to lose a limb.  

Most of us take our fingers and hands and elbows ...

My Epic Beauty Fails

One day as I was looking around a high-end cosmetics store for a new lipstick, a “beauty expert” approached me and said that I was so stunning I should forget the lipstick, and get a lip plumper instead. At first I wondered why I needed a lip plumper if I was already so stunning. But then I thought, “Now here is someone wearing a badge that says, ‘beauty expert,’ so ...