Sterling Properties today announced that the public is invited to attend the highly anticipated preview opening of The Avenue at South Orange, its award-winning, transit-oriented luxury condominium community located in the heart of South Orange's vibrant business and entertainment district.

From noon to 5 p.m. on Sunday, April 25, prospective buyers and other interested individuals will be given the opportunity to tour The Avenue at South Orange, including the community's stunning, fully furnished model home and clubroom.

Attendees of this exciting event will be among the first to experience the elegance of The Avenue's 79 condominium residences. Priced from the $400,000s, the community's homes range from approximately 832 to 2,500 square feet in size, and feature a diverse selection of studio, one- two- and three-bedroom layouts — some with a loft or a den/study. Select homes also feature private outdoor terraces.

"We are excited to open our doors to the public on April 25, especially for those individuals who have been anxiously awaiting the opportunity to reside in a vibrant downtown location with immediate access to transportation, as well as excellent boutique shopping, dining and entertainment," stated Rosanne Brooks, Sterling Properties' director of sales and marketing. "As New Jersey's newest transit-oriented community, The Avenue is sure to become the most sought-after place to live in the region.

Brooks added: "South Orange has become a true 24/7 destination community, affording residents the lifestyle benefits and cultural amenities of the New York Metropolitan area, but in an energetic and accessible Village setting."

Additionally, the event will serve as an ideal opportunity to speak with The Avenue's sales team about the Sterling Stimulus Package. For a limited time, Sterling is offering $9,000 to anyone who signs a contract to purchase a home at The Avenue by April 30, 2010. The Sterling Stimulus Package is in conjunction with the federal government's Home Buyer Tax Credit.

"The Sterling Stimulus Package is an unprecedented offer that makes purchasing a home at The Avenue even more attractive," Brooks said. "By combining the Sterling Stimulus Package with the government's homebuyer tax credit — $8,000 for first-time buyers or $6,500 for repeat buyers — The Avenue at South Orange buyers have the opportunity to save as much as $17,000."

Everyone who attends the grand opening event will enjoy catered food from neighboring Garden of Eden Gourmet, recently named the "Best Gourmet Shop" in New Jersey Monthly's "Best of New Jersey" April 2010 issue.

As part of South Orange's New Market project for revitalizing the downtown district, The Avenue at South Orange — along with The Marketplace at Eden and the Township of South Orange Village — was honored last year by New Jersey Future with a prestigious Smart Growth Award, which honors projects and plans that reflect the most forward-looking development and redevelopment practices in New Jersey.

With buyer interest in The Avenue at an all-time high, the region's top real estate brokers have been invited to a special Broker Preview event on April 22. During this event, local brokers will have the opportunity to preview The Avenue at South Orange on behalf of their clients while listening to live music and enjoying great dishes from Garden of Eden Gourmet. Additionally, each broker will receive an "Avetini", a custom cocktail created specially for The Avenue, courtesy of neighboring local hot-spot Above Restaurant & Bar. "Attendees of the grand opening and broker preview events will see that The Avenue's incredibly diverse variety of home designs means that the community offers residences for every type of buyer," said Brooks. "Whether you're a renter looking to purchase your first home, or an existing homeowner looking for desirable maintenance-free living, there's a home for you at The Avenue."

With occupancy scheduled to begin in early summer, each and every home at The Avenue at South Orange is built with the future resident in mind, ensuring that the buyer receives superior value.

In addition to The Avenue's expertly-crafted residences, the three-story community houses a state-of-the-art fitness studio and clubroom — ideal for socializing, relaxing or working on a laptop computer — both of which are exclusively available to The Avenue's residents. These top-of-the-line amenities are supplemented by 24-hour concierge services.

Additionally, the building's ground floor features prime retail space that will provide residents with direct access to daily conveniences, and which contribute to the enhancement of South Orange's dynamic and diverse retail base.

For more information or to speak with a sales representative about The Avenue, call 973-763-6767 or visit