CAMDEN, NJ — Subaru of America launched its annual Subaru Share the Love Event with a kickoff in Camden aimed at combating hunger.
Partnering with the Food Bank of South Jersey, hundreds of employees at Subaru headquarters in Camden packed and donated 15,000 KidzPacks, or the equivalent of 60,000 meals.
The KidzPack program provides four nutritionally balanced meals to more than 750 children to sustain them over the weekend.
In Camden County, there are more than 17,200 food insecure children. The 15,000 ‘KidzPacks’ donation from Subaru marks a 125 percent increase compared to the automaker’s 2018 donation and a new record for the most KidzPacks prepared and donated at one time.
“As we launch our annual Subaru Share the Love Event to support national and local charities, we wanted to once again show our dedication to those in our hometown,” said Thomas J. Doll, President and CEO, Subaru of America, Inc. “We hope this special event and landmark KidzPack donation will have a positive impact on the children of Camden, giving them every advantage to grow and learn without hunger.”
“We are thrilled to once again work with Subaru to help serve the nutritional needs of our youngest community members,” said Fred C. Wasiak, President and CEO, Food Bank of South Jersey. “With this donation from Subaru, the Food Bank of South Jersey will be able to provide meals on a weekly basis to hundreds of children for an entire school year.”
During the 2019 Subaru Share the Love Event, running now through Jan. 2, 2020, Subaru will donate $250 for every new Subaru vehicle purchased or leased at more than 632 participating Subaru retailers nationwide to the customer's choice of the following national charities: The American Society for the Prevention of Cruelty to Animals, Make-A-Wish, Meals on Wheels America and National Park Foundation. Subaru retailers will also have the opportunity to add a local hometown charity for their customers to support and there will be no cap on the total donations each partnering charity can receive.
In addition to the SOA headquarters event, employees at Subaru regional offices and distribution centers throughout the U.S. partnered with local food banks and pantries to help feed neighbors in their respective communities.