NEW BRUNSWICK, NJ - KultureCity has partnered with the Zimmerli Art Museum at Rutgers University to make all the programs and events that the museum organizes to be sensory inclusive. This new initiative promotes an accommodating and positive experience for all guests with a sensory issue who visit the Zimmerli.

The certification process, coordinated by curator of education Amanda Potter, entails the staff at the Zimmerli be trained by leading medical professionals on how to recognize those visitors with sensory needs and how to handle a sensory overload situation. Sensory bags, equipped with noise canceling headphones (provided by Puro Sound Labs), fidget tools, verbal cue cards (produced in conjunction with Boardmaker), and weighted lap pads also are available to all guests at the Zimmerli who may feel overwhelmed by the environment.

Sensory sensitivities or challenges with sensory regulation are often experienced by individuals with autism, dementia, PTSD, and other similar conditions. One of the major barriers for these individuals is sensitivity to overstimulation and noise, which sometimes is part of the environment in a venue such as a museum. Zimmerli director Thomas Sokolowki said, “With its new certification, the Zimmerli is now better prepared to assist guests with sensory sensitivities in having the most comfortable and accommodating experience possible when attending any exhibition or program at the museum.”

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Prior to visiting, families can download the free KultureCity App (for iOS and Android) where one can view what sensory features are available and where they can access them. Also on the App is the Social Story, which provides a preview of what to expect while enjoying a visit to the Zimmerli.

“To know that you soon will be able to enjoy art with the community is a true binding experience. Our communities are what shape our lives and to know that the Zimmerli Art Museum is willing to go the extra mile to ensure that everyone, no matter their ability, is included in their community is amazing,” said Dr. Julian Maha, Co-Founder, KultureCity.

KultureCity works with numerous sporting venues, but is actively increasing its presence at cultural institutions such as the Zimmerli, Foosaner Art Museum, Ruth Funk Center for Textile Arts, and others.

KultureCity is a leading non-profit recognized nationwide for using its resources to revolutionize and effect change in the community for those with sensory needs; not just those with autism.

Since the program’s inception, KultureCity has created over 350 sensory inclusive venues in four countries; this includes special events such as: NFL Pro Bowl, NFL Super Bowl, and MLB All-Star Weekend. KultureCity has won many awards for its efforts: NASCAR Betty Jane France Humanitarian Award in 2017; Cleveland Cavaliers’ Quiet Space Sensory Room at Quicken Loans Arena was a finalist for the 2018 Stadium Business Award; and the 2018 Clio Sports Silver for social good in partnership with Cleveland Cavaliers/Quicken Loans Arena. Recently, KultureCity was named one of the World’s Most Innovative Companies for 2019 by FastCompany.