EAST BRUNSWICK, NJ - The East Brunswick Public Library is teaming up with business and customer information experts Data Axle for a series of virtual workshops that showcase Reference Solutions.


Reference Solutions is a business and consumer research database for gathering demographic information, marketing plans, competitive analysis and sales.


All three upcoming three programs are presented by Bill Carlson, Success Manager, Data Axle. Attendees do not need prior experience using Reference Solutions.

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The first program in the series is "Reference Solutions: An Overview" on Thursday, October 22, at 3:30 pm. Formerly called Reference USA, this is one of the library's most popular business resources. Data Axle Reference Solutions allows users to find company information, market research and more. This database provides up-to-date and accurate information on over 17 million public and private companies, in addition to over 320 million consumers.


Also, Reference Solutions is useful for job seekers. Carlson will be demonstrating this on Thursday, November 19, at 3:30 pm.  It can be combined with the world's #1 job site, indeed.com, allowing job seekers to search by company, keyword, type of job, location, date and more.


Business Expansion" is on Thursday, December 17, at 3:30 pm. Reference Solutions is a robust business database that can be used to target specific groups of businesses or individuals who may be interested in your products or services. The workshop highlights key features, including identifying the ideal geography of potential customers, finding key contacts, researching competitors and more.


All three programs are free and open to the public. They will be held virtually through the Zoom platform, and there are no prerequisites.  To register for any of these classes, visit www.ebpl.org/calendar or call 732-390-6767.