LITTLE FALLS, NJ—East Main Media today announced the launch of TAPintoTV, an online video channel highlighting topics of interest in New Jersey, New York, and beyond. TAPintoTV is off the ground and has been posting content for several months, including videos featuring Emmy award-winning PBS host, Steve Adubato, coverage of the New York International Auto Show, small business success stories, and even a President Grover Cleveland inauguration reenactment, to name a few.
The video content is published on the TAPinto.net online network of more than 70 hyperlocal news sites, which boasts over eight million unique visitors annually. Each TAPinto site is franchised to a local owner/publisher and provides original local news reporting daily.
“We are thrilled to provide our clients with a content platform that delivers results as promised,” said Brian Brodeur, founder and president of East Main Media. “We’re producing videos on a wide variety of topics, including Health/Wellness, Business/Economy, Arts/Entertainment, Public Policy and more,” said Brodeur. “Videos posted to TAPintoTV routinely rank on the front page of search engine results, which is nearly impossible to achieve elsewhere through organic methods.”
“Video is the most effective medium to communicate to our potential clients,” said Jonathan LeRoy of JLC Accounting. “Content marketing with TAPintoTV has proven to be far more effective than paid search engine and social media promotions.”
“East Main Media has been one of the leading regional production companies for years, and we’ve worked with them on a number of important projects,” said industry veteran Alice Gibson, Artistic Advisor and Event Producer at PBD Associates. “TAPintoTV provides a powerful new way to reach our local audiences.”
Brodeur approached Michael Shapiro, founder of TAPinto, with the idea for TAPintoTV more than a year ago, and they immediately recognized its potential. Through TAPinto, Shapiro has established a franchised network of online local news and subject-matter websites, and a content management system which enables publishers and advertisers to easily reach their local audiences. The TAPinto network was the perfect match for delivery of East Main Media’s high-quality, compelling videos.
“It was a no-brainer for us,” said Shapiro. “The majority of people are now consuming content online, and video is a growing core component. I’ve admired East Main Media’s work for years. TAPintoTV brings the TAPinto platform to the next level and is a welcome addition to the TAPinto family.”
About East Main Media
East Main Media is a full-service production, post-production and content creation team based in Little Falls, New Jersey, with an expansive, state-of-the-art facility featuring video editing, audio production and administrative suites. East Main Media is the perfect partner for clients that need to create high-quality content and effectively reach specific audiences. For more information on East Main Media and its award-winning team, visit www.eastmainmedia.com, follow @EastMainMediaGroup on Facebook, @EastMainMedia on Twitter and @EastMainMedia on Instagram.