BELMAR, NJ — Since opening four months ago, Main Street Donuts in Belmar has been delighting customers with doughnuts specially made with all sorts of tasty toppings.

In celebration of its first National Doughnut Day, MSD owners Paula Giunta and Joe Rizzuto are inviting all regular customers and first-timers alike to enjoy a free doughnut with every purchase today, June 1.

“Since our first day in January, we have been so pleased with the response to our handcrafted creations, which are made to order,” Giunta said. “People just love our full array of MSD house doughnuts, and how they can even create their own.”

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Rizzuto sees the day as another way to bring attention to their special kind of artisanal doughnut. “National Doughnut Day gives us the ideal opportunity to show our appreciation to our customers and to get out the word to others that we’d like them to try what everyone is talking about,” he said.

Once inside the quaint shop at 705 Main Street, customers select their vanilla, chocolate or even gluten-free doughnuts, and then choose from the full assortment of glazes and toppings to make the deep-fried sweet treat their own. Keep it simple with a drizzle of icing or a sprinkle of powdered sugar or go for it all with a confection that defies decadence, the choice is theirs.

Customers not up to the challenge of creating their own need not worry. There is a wide selection of tempting blackboard specials, such as Crunchy Monkey, Smore Than Your Need, Margarita Madness and the Belmar Bomb.

And there’s always one or two specials of the day added to the mix as well, based on a seasonal ingredient, popular theme, holiday or “just because.”

For a full menu, visit Main Street Donuts’ website by clicking here. Also follow it on Facebook, Instagram and Twitter to find out the latest doughnut news.

The shop can be reached at 732-681-2100 or by email at