AVON-BY-THE-SEA, NJ — The sweetness of the holiday season is truly captured in the wide selection of cakes, cookies and other festive treats at The Macaroon Shop.

The full-service bakery at 107 Main Street has been busy creating a wondrous array of novelty creations and traditional offerings for this most wonderful time of the year. And whether you’re hosting a holiday get-together or visiting with friends and family, here’s a look at those delectable choices.

The Macaroon Shop is known for its elaborately decorated cakes that are sure to be the conversation piece of any dessert table. Designed in many holiday shapes and styles, there are luscious yule logs, wreaths, round layer cakes, and centerpiece-styled snowmen and Christmas trees that now come in a smaller nine-inch-tall size to make them easier to transport. All are covered with real buttercream or chocolate fudge frosting — made from scratch from the finest ingredients.

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Rounding out the holiday assortment are such seasonal favorites as stollen and fruit cake, as well as platters filled with cookies, macaroons and macarons, including a variety tray of all three delicious confections.

“In addition to our holiday cakes and other baked items that you’ll only find this time of year, we have so much more — fruit and cream pies, chocolate-covered double-stuffed Oreos, brownies, pastries and crumb cake,” said Claire Morrison, co-owner of the shop with her husband, Chris. “And one of our newest treats — a snowman cookie — is already a big hit with the kids.”

Customers are encouraged to place their orders soon to make sure they get everything they want for their holiday dessert table or gift-giving list.

The Macaroon Shop will be closed on Christmas, but is open 7 a.m. to 6 p.m., seven days a week. To place your holiday order or for more information, call 732-776-6363, visit its website, or follow it on Facebook or Instagram.


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