Advance tickets are available by clicking here, and at Sweet! at 702 10thAvenue and Mr. Shrimp Seafood Restaurant and Market at 1608 Route 71.

BELMAR, NJ — A melting pot of flavors will be simmering along Belmar Plaza’s restaurant row for the 12th Annual “Dine & Discover” Food Tour and Tasting on Sunday, March 8.

Situated in the small strip mall sandwiched between the Belmar train station and Main Street, seven eateries will showcase a complement of diverse and distinctive cuisine that has placed them on the Jersey Shore’s culinary map.

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They will be among 40 food establishments featured on the tour, to be held from 11:30 a.m. to 3:30 p.m. with free trolley service available along the route (see below). Here’s a look at these small specialty restaurants that are quite big on taste — the final special feature in a series on this sampling feast for foodies.

Jersey Shore BBQ, 811 Belmar Plaza

Jersey Shore BBQ owner Doug Walsh, in video below, knows all about authentic slow-cooked barbecue cooking. He learned the art of traditional smoked food in Texas, where he spent a better part of a decade before bringing the specialty to the Jersey Shore. All meats are hand seasoned with a custom blend of spices, then placed in the smoker to baste the fire of the local hardwoods for up to 15 hours. The time-honored process creates the distinctive smoke ring on the meat served in its dining room — and the unique taste symbolic of Jersey Shore BBQ.


10th Ave Burrito Company, 801 Belmar Plaza

Burritos are a big deal at 10th Avenue Burrito Company, but so is the rest of its Mexi-Cali menu, which features modern twists on many of its cook-to-order dishes, including chipotle mashed potato pierogis, loaded nacho fries and dirty hippie tacos — a vegetarian favorite. Its “smooth California vibes” also extends to the bar, which offers the largest selection of tequilas at the Jersey Shore and 16 beers on tap.

Hoagitos, 807 Belmar Plaza

When it comes to flavor, there’s nothing small about the mini-subs at Hoagitos — the namesake for those gourmet sandwiches — or sliders and side dishes that round out its creative menu. In addition to Hoagitos that are packed with such meats as meatballs, brisket, pork, turkey and soppressato, the eatery offers a variety of breakfast and fried chicken sandwiches, as well as meatless options.

Kotta Sushi, 815 Belmar Plaza

Kotta Sushi offers an extensive menu that blends both traditional and modern Japanese Asian fusion cuisine. Its wide assortment of sushi and sashimi offerings include a variety of classic, vegetarian and specialty rolls. In addition to Asian wok and grill, Thai curry and vegetable dishes, Kotta has its own spin on surf and turf — the Bird’s Nest, which combines filet mignon, jumbo shrimp and scallops with asparagus and snow peas, and is served with a chef's special sauce in a crispy taro basket.

Simply Southern, 817 Belmar Plaza

Step inside Simply Southern and experience the “comfort” food of Rasheed and Rita Simmons. This son-mother team has brought the tasty fare of the Deep South to downtown Belmar. The former New York Giant opened the eatery five years ago — along with his mom, whose recipes have been passed down from the generations. Their menu boasts such down-home goodness as slow-cooked smothered turkey, catfish bites, seafood gumbo …. and Mom’s meatloaf — not to mention the fried chicken that’s marinated in buttermilk, deep fried and drizzled with honey.

Sonny’s Grille, 821 Belmar Plaza

There’s something about Sonny's Grille that makes people smile when they walk through its doors. Owner David La Tempa has created a cozy and comfortable eatery, complete with picnic table seating, walls covered in vintage signs and photos, and a bar for placing orders. And its menu fits the kitschy ambiance. Its full variety of hot dogs — made “dirty water” style, grilled or deep-fried — come with more than 30 toppings. And there’s plenty more, such as angus burgers, sandwiches, salads, fries, hot subs, fries, wings and extras, and deep-fried Oreos.

The Domesticated Dad, 821 Belmar Plaza

The Domesticated Dad is the newest addition to Belmar Plaza, serving up homemade breakfast and lunch offerings all day long — “until we sell out,” as its menu states. Owner and chef Michael Young and his wife, Jennifer, started the business some seven years ago as the Original Brown Bag Lunch Delivery Service for school children. Since then, they expanded into a storefront operation — first in Ocean’s Oakhurst section and then in Asbury Park — before placing their stakes in Belmar late last year. It offers a full assortment of freshly made sandwiches, salads and burgers, including the ever-popular grilled cheese, prepared five different ways.


Belmar’s 'Dine & Discover’ Food Tour and Tasting: Certain to Please Plenty of Palates on March 8

Trolley Your Way along Belmar’s 'Dine & Discover’ Food Tour and Tasting on March 8

Chefs’ Specials to Shine along Belmar’s ‘Dine & Discover’ Food Tour on March 8

Dig Into a Full Plate of Flavorful Fare during Belmar’s ‘Dine & Discover’ Food Tour and Tasting

Calling All Foodies: Belmar to Host 12th Annual ‘Dine & Discover’ Food Tour and Tasting



To get everyone around town, trolley service will be offered at spots along the tour route, including Klein’s on River Road, Pyanoe Plaza on Eighth Avenue, La Dolce Vita and Playa Bowls, both on Ocean Avenue, Joe’s Surf Shack on 18th Avenue, Bar Anticipation on 16th Avenue and Mr. Shrimp on Route 71. See map above for a detailed look.


Get Your Tickets to Belmar’s Epicurean Adventure

Advance tickets are priced at $35 and can be purchased by clicking here. They also are available at Sweet! at 702 10th Avenue and Mr. Shrimp Seafood Restaurant and Market at 1608 Route 71.

For large groups, take advantage of these discount packages:

  • For every five tickets purchased, get one free.
  • For every 10 tickets purchased, get two free.

Advance tickets will still be available on Saturday, March 7 from noon to 3 p.m. at Anchor Tavern, 713 Main Street. Tickets will be $40 on the day of the tour and will be sold from 9:30 a.m. to 12:30 p.m. at Anchor Tavern. Wristbands for advance ticket purchases will be available for pickup at Anchor Tavern on Saturday and Sunday at the times listed above.

This year’s tour is being hosted by the Borough of Belmar and Belmar Tourism Commission. For more information, contact multimedia director John Sabia at

A Food Lover’s Day of Delight

Here’s a rundown of the food establishments participating in the Belmar “Dine & Discover” Tour on Sunday, March 8


Click here for a copy of the just-released 2020 Belmar Dining Guide, which also will be available on the day of the “Dine & Discover” tour at all participating restaurants.


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