HILLSIDE, NJ - The Community FoodBank of New Jersey (CFBNJ) has launched a new campaign to promote Giving Tuesday. This national day of charitable giving will be Tuesday, Nov, 29.

An anonymous donor has issued a $25,000 Giving Tuesday Matching Gift Challenge. On Giving Tuesday only, every gift to the FoodBank will be doubled up to a total of $25,000. Donations of money to CFBNJ helps the food bank to provide five meals for the hungry citizens of New Jersey. The math works out to 10 meals for every dollar donated on Giving Tuesday.

“No one, especially a child, should miss a meal because their family cannot afford food,” said Debra Vizzi, president and chief executive officer of CFBNJ. “Too many families – including those with working parents – have to choose between medicine and food; housing and food; or utilities and food. On Giving Tuesday, we are imploring all those who are able to help their neighbors and donate to the FoodBank so no one has to miss a meal due to cost.”

People can donate at FeedNJHYPERLINK "http://www.feednjkids.org/"kids.org