Madison, NJ – The Madison Sidewalk Gallery, a collaborative project between the Madison Arts & Culture Alliance (MACA) and the Downtown Development Commission (DDC) is designed to help promote the creative work of local artists, and to recognize Madison as arts destination. Eight New Jersey artists are currently completing their banners, which will be installed along Waverly Place starting on May Day. This exciting new public art project is the first of many new collaborations for Madison and does many things for both the artists and the community including engaging civic dialogue, providing an economic benefit, connecting artists with communities and enhancing public appreciation of art.
The eight selected artists are creating original works of art on 30” x 40” canvas banners that will be displayed on specially designed lampposts installed in key locations on Waverly Place. These art banners will add color, depth, and life to the streets and will remain on exhibit through the fall. At that time, the banners will be removed, and will be prepped for public auction—affording the general public an opportunity to purchase and own one of these original works of art. The Gala Auction event is tentatively scheduled for October 18 at the Madison Hartley Dodge Memorial. The event will include refreshments, music, a meet-the-artist reception and a chance to purchase your favorite pieces of original artwork by some of New Jersey’s most sought after artists at auction.
Another facet to the project is the plan to open and staff a pop up gallery in downtown Madison utilizing a vacant storefront for a short period of time. Each of the artists featured in the Madison Sidewalk Gallery banner show will exhibit their other original works in the gallery space. Here again, is another opportunity to bring art into the downtown, attract more foot traffic and provide a venue for artists and their works. The participating artists for this year’s project are: Danielle Auriemma-D`Amico, Kadie Dempsey, Dan Fennelon, Susan Gepford, Daniel Marck, Dennis McKee, Kris Pfeifer, and Larry Ross.
The Madison Arts & Culture Alliance (MACA), is a 501 (c) 3 non-profit coalition of arts organizations, cultural institutions, historic societies, colleagues and friends, dedicated to encouraging collaborations among the wide ranging cultural offerings in Madison. Their ongoing mission is to help strengthen our community through arts participation, recognizing that Madison, New Jersey is a town with rich and diverse cultural activities.
The Downtown Development Commission (DDC) was initiated by Mayor Elizabeth Baumgartner and the Borough Council in October of 1981, following a study by Projects for Public Space, funded through a Dodge Foundation Grant. The DDC is focused on coordinating redevelopment activities in the downtown district to foster a closer working relationship between all segments of the Madison community. The group works closely with the Chamber of Commerce, Historic Preservation Commission, Madison Arts & Culture Alliance and other groups to enhance the beauty and ambiance of Madison’s shopping areas.