When William Hanna and Joseph Barbera started producing cartoons for television in the late 1950s, they originally intended to cater to youngsters. But their cartoon programs The Huckleberry Hound Show and The Quick Draw McGraw Show appealed to grownups as much as they appealed with youngsters. So by 1960, Bill and Joe decided to create a new cartoon show for prime time, one that was marketed for children and adults.
Using the live-action sitcom The Honeymooners as a template, they came up with The Flintstones about the antics of prehistoric characters. It was an enormous success so Hanna-Barbera created more prime time cartoons throughout the 1960s. Hanna-Barbera's Prime Time Cartoons of the 1960s goes into detail about each of these shows. Besides The Flintstones, it covers Top Cat, The Jetsons, Jonny Quest, and The New Adventures of Huckleberry Finn, the last one combining animation with live-action. This book explains how Hanna-Barbera publicized each of the shows and how viewers and critics responded to them when they first aired. It also examines how these shows hold up artistically over half a century after their debuts. Hanna-Barbera's Prime Time Cartoons is fascinating and informative reading for those who were around when the cartoons first premiered and for those who are learning about these cartoons for the first time.
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