BORDENTOWN TOWNSHIP, NJ -- The Bordentown Township Police Department (BTPD) is reminding residents of its "Street Smart" pedestrian and driver safety campaign in light of recent complaints that the Department has received.

"Our Department has received recent complaints of pedestrians failing to use marked crosswalks where available and failing to use the pedestrian buttons on overhead beacons prior to crossing the street. We have also fielded complaints in regards to drivers failing to stop for pedestrians in marked crosswalks and at intersections," the BTPD wrote on its Facebook page. 

"New Jersey's pedestrian injury and fatality rate is nearly double the national average. Together, we can get to zero fatalities by walking smart and driving smart." 

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Over the summer, the BTPD partnered with Street Smart NJ to raise awareness of pedestrian and motorist laws with the goal of changing behaviors that lead to pedestrian and cyclist crashes and deaths.

Street Smart NJ is a public awareness campaign that emphasizes the education of drivers and pedestrians through mass media and targeted enforcement with the goal of preventing pedestrian deaths. Through partnerships with the program, police departments focus on engaging and educating the public, rather than solely issuing citations. Street Smart NJ helps supplement local efforts to build safer streets and sidewalks, enforce laws and train better motorists, cyclists and pedestrians.

Pedestrian and driver safety signs were hung by the BTPD throughout various Township neighborhoods to encourage roadway users to Walk Smart and Drive Smart.  In addition, the BTPD coordinated with all hotels located in Bordentown Township to hang safety posters and distribute safety pamphlets upon check-in to their guests, many of whom travel the area roads and highways via foot.

For both laws and safety tips drivers and pedestrians, as well as for more information about the Street Smart campaign, click HERE

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