Business & Finance

Chatham is on Nationwide's Side When it Comes to Filming New Commercials

3bd25bff7e3da15deb4c_movie2.JPG
Benjamin Franklin character actor approaches set of Nationwide commercial filmed on Oak Drive in Chatham Borough on Tuesday. Credits: TAP Chatham
3bd25bff7e3da15deb4c_movie2.JPG

CHATHAM, NJ – According to Matthew Jauchius, chief marketing officer for Nationwide insurance, Chatham is an ideal place to shoot a television commercial.

That was backed up on Tuesday when Oak Drive in Chatham Borough was the scene for a new Nationwide commercial that will air in time for the Winter Olympics.

“We really try to look for locations that represent America,” Jauchius said. “Chatham is a great location in New Jersey and this market is important to us. The local community here was really helpful to us as far as permits and shooting. They couldn’t have been more helpful. The police officers have been fantastic.

Sign Up for E-News

“It really is a friendly place for us to come and they appreciated us coming here.”

Nationwide was so happy with its first day of shooting, which features a Ben Franklin character, that it gave its entire crew new $100 bills at the end of the day.

“We have a product called vanishing deductible,” Jauchius said.  “So we give a $100 off for ever year of safe driving. We advertised it a lot on television and this is the latest ad to advertise that policy. Basically, we try to look for ways to demonstrate visually that you get $100 off for every year you’re a safe driver, so we’re making a creative use of Benjamins to demonstrate it.

“I believe this one will start right around the Winter Olympics. It could start in January so people should look for it then.”

The two-day shoot will conclude on Wednesday.

Nationwide commercial crew wraps up its day on Oak Drive in the Chatham Borough, watch the videos:

http://www.youtube.com/watch?v=JsL_b7gZMSs

http://www.youtube.com/watch?v=2qA1JjuZolU

TAP Into Another Town's News:

Sign Up for E-News

Chatham

Mike Czech – One of Chatham’s Hidden Gems….

On a warm sunny day, back in 2008, at Southern Boulevard Elementary School stood a very tall man (6.5” to be exact!), soft-spoken, warm and friendly as he was surrounded by a whole group of children running around him (at his knees).

His name was Mike Czech and he was teaching the kids how to play a game on the open court.   I introduced myself to help assist him as a fellow ...

SURVIVING A STROKE: Quick Medical Response Gives Mom Her Life Back

Carotid artery dissection. It’s one of the most common causes of stroke in younger adults.

And while you might not associate the word “stroke” with younger patients, the condition – if not treated immediately – could lead to paralysis and even death.

Lindsey Singh can attest to the importance of immediacy. The 31-year-old mother of two from Flanders experienced ...

AtlantiCast

AtlantiCast: Episode 15

On this week’s AtlantiCast, learn some important tips for controlling and avoiding diabetes from an Atlantic Health System expert, see how Atlantic Health is advancing cutting-edge research, hear what’s being done to keep health care environmentally friendly and much more!

 

Atlantic Health System and Kindred Break Ground on State-of-the-Art Atlantic Rehabilitation Institute

May 22, 2018

Building will be first phase of a health services campus at Giralda Farms

MORRISTOWN, NJ and LOUISVILLE, KY – MAY 22, 2018 – Atlantic Health System and Kindred Healthcare today broke ground on Atlantic Rehabilitation Institute, which will offer New Jersey best-in-class inpatient rehabilitation in a modern, state-of-the-art setting.

The new Atlantic Rehabilitation ...