Contacts: Collecting, Connecting and Coordinating - Part 1

Part I - Collecting Contacts

One of the most popular ways  to gain new customers is to go out networking. To one degree or another, we all do it, but do we enter the door with a plan? Many times, I drag myself out the door when I’m wiped from a hectic day, countering a strong desire to stay home and vegetate. On the drive, I energize by reminding myself of my plan of attack: my 3-2-1 rule.

Meet 3 new contacts. Not just say hi and shake hands and move on (although that would get me home faster) but have actual conversations that last longer than five minutes. The conversations should not be limited to “what do you do?”; whereby we each spout our much rehearsed elevator pitch. In fact, they can be on any topic, as long as it is comprised of a real conversation, eye contact, friendly tone of voice, and an even exchange. I want to get an intuitive sense of who this new person really is. My gut will tell me if I will want to develop a relationship going forward.

Reconnect with 2 contacts. Here, I scan the room for familiar faces. Not my close friends, but people I’ve met once before and want to make that second touch. Even if I don’t remember their names (often the case among those of us who network a lot), I re-introduce myself warmly with a “nice to see you again” and really mean it. This gives you a further opportunity to converse with and get to know more about this person. People like spotting someone familiar at a networking event, so go over and ask what’s new.

Sign Up for E-News

The last rule is the most difficult but the most important, and that is to think of one possible lead or referral for someone in the room. Come right up to the recipient and let them know that there is someone in your database who may either need their services, or may be a good source of prospects.  Going out of your way to give someone a lead is the best way to stand out from the crowd in their book. Word may even spread that you are generous with your database, and if so, walking into a room full of people you barely know will result in folks coming over to you without your wondering who to approach.

If I follow my rules, I won’t come home with a stack of business cards I’ve collected, and that’s a good thing. I have definite plans for these 3 to 6 cards I’ve collected, and I’ll clue you in with Part 2 of this article.

 The Guest Column is our readers' opportunity to write about a given issue or topic in an in-depth and educational manner.

The opinions expressed herein are the writer's alone, and do not reflect the opinions of TAPinto.net or anyone who works for TAPinto.net. TAPinto.net is not responsible for the accuracy of any of the information supplied by the writer.

TAP Into Another Town's News:

You May Also Be Interested In

Sign Up for E-News

Chatham

Mike Czech – One of Chatham’s Hidden Gems….

On a warm sunny day, back in 2008, at Southern Boulevard Elementary School stood a very tall man (6.5” to be exact!), soft-spoken, warm and friendly as he was surrounded by a whole group of children running around him (at his knees).

His name was Mike Czech and he was teaching the kids how to play a game on the open court.   I introduced myself to help assist him as a fellow ...

SURVIVING A STROKE: Quick Medical Response Gives Mom Her Life Back

Carotid artery dissection. It’s one of the most common causes of stroke in younger adults.

And while you might not associate the word “stroke” with younger patients, the condition – if not treated immediately – could lead to paralysis and even death.

Lindsey Singh can attest to the importance of immediacy. The 31-year-old mother of two from Flanders experienced ...

AtlantiCast

AtlantiCast: Episode 15

On this week’s AtlantiCast, learn some important tips for controlling and avoiding diabetes from an Atlantic Health System expert, see how Atlantic Health is advancing cutting-edge research, hear what’s being done to keep health care environmentally friendly and much more!

 

Chatham High Tech Club Places Third at Thomas Edison Invention Challenge

May 25, 2018

The Tech Club at Chatham High School placed third in the 8th annual Thomas Edison Invention Challenge this year.

To a festive crowd of parents, students, teachers and invited guests, the winners of the Thomas Edison Invention Challenge were announced and celebrated at the Thomas Edison National Historical Park (“Edison Park”).

The contest celebrated inventors from across the ...