CLARK, NJ - There were no boxes to pack, no yard sales, no moving trucks and only a forwarding URL address as Arthur L. Johnson High School’s newspaper moved to its newest home on TAPinto Clark.
The Crusader Today – ALJ Student News is now exclusively featured in its own section on TAPinto Clark. This move was made possible through the sponsorship of CityMD, a full service urgent care facility with 100 locations in New York and New Jersey. CityMD opened locally in the Clark Commons in 2017.
CityMD was recognized for their generosity at the last Board of Education meeting. Superintendent Ed Grande and BOE President Jill Curran thanked Ross Newhouse, Community Outreach Representative of City MD on behalf of the school district and the students and presented him with a certificate of recognition.
Newhouse took a few minutes to explain how the company sees its role in the communities they serve.
“It is the vision of our CEO to build healthier and kinder communities,” said Newhouse. “One way we do that is by investing heavily in the local communities we serve. We try to make things happen in the community that might not have happened otherwise.” He also shared that in the many projects CityMD has sponsored, this is the first that helped a high school digitize their newspaper.
Elizabeth Parascandola-Clee, the Publisher of TAPinto Clark explained that Newhouse on behalf of CityMD, never hesitated to help make the funds available for this project.
“They were on board in a second, when I spoke to him (Newhouse), he jumped on it, there was not a moment’s hesitation,” said Parascandola-Clee. “Instead Mr. Newhouse said, ‘if it’s for the community and for the students, then yes we want to be a part of that,’ and so they paid the development fees for the section on TAPinto Clark.”
Under the direction of teacher and faculty advisor Fredy Reyes, the school’s newspaper has approximately a dozen student writers publishing on TAPinto Clark. Reyes shared with the audience that when he started the school newspaper seven years ago it was a printed newspaper until he made it an online blog in 2017.
Reyes said in his first six years he printed about 3K hard copies of the paper in total as compared to the 4K hits they averaged a week when they moved away from paper onto a blog. During that year, they received 10K hits when they went live from the senior prom and 15K when they went live from a student trip to Italy and Switzerland. He attributes the rise in traffic and interest to being easily accessible to students on their devices anytime.
“I am looking forward to making an even bigger impact with TAPinto Clark this year. It’s a great relationship; I’m really pleased we are able to do this, said Reyes.” “Crusader Country, the high school TV station will be joining us online too shortly.
Looking forward to the collaboration, Parascandola-Clee closed her remarks with a look toward the future and words of gratitude for CityMD. "I’m thrilled to be hosting the section, thrilled to be working with Mr. Reyes and the students and it is thanks to you (CityMD) that a dream is becoming a reality for all of us.”
Want to highlight your business to potential customers in the place they come to for local news online every day? We can help you TAP into that market. Email firstname.lastname@example.org to talk about how to bring more customers to your business.