CLARK, NJ – Distracted driving is the target of a month-long stepped-up enforcement effort, the Clark Police Department announced via its Facebook page on Thursday.

Called a “dangerous epidemic” by the NJ Department of Law and Public Safety, distracted driving has been cited as a major contributing factor in over 817,000 motor vehicle crashes in New Jersey from 2010 to 2014. 

Clark Police will participate in the nationwide “U Drive.U Text. U Pay.” enforcement campaign throughout the month of April.  The campaign combines anti-texting enforcement with public education. Enforcement strategies include roving police patrols, spotters on highway overpasses, and stationary police vehicles prominently placed at strategic locations, according to program materials.

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“Be aware that all cellphone violations come with a mandatory court appearance and will be sure to affect your insurance premiums,” Clark police warned.

Distracted driving, defined as “any activity that could divert a person’s attention away from the primary task of driving,” includes:

  • Texting
  • Using a cell phone or smartphone
  • Eating and drinking
  • Talking to passengers
  • Grooming
  • Reading, including maps
  • Using a navigation system
  • Watching a video
  • Adjusting a radio, CD player, or MP3 player

Texting is considered the most dangerous distraction because it requires visual, manual and cognitive attention.

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