CLARK, NJ – Mason, a five-year-old boy from Clark has become an overnight entrepreneur and philanthropist. Some might even say he is a downright ‘smashing’ success.

It all began shortly after Christmas when Mason decided he wanted to donate money to kids who did not have as many toys as he did according to his aunt, Samantha Bruno.  She said he found the idea of chocolate smash boxes on YouTube and wanted to make and sell them and donate the proceeds. Mason called her and Bruno was hooked.

“He called me right away and asked me to help him and of course I couldn’t say no to my nephew,” she said.

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Smash boxes are a relatively new candy confection to hit the market. They consist of a chocolate shell filled with surprises, treats or candy inside. Many come with mini hammers to smash the casing and reveal a secret stash.  Think love, birthday, proposals, gender-reveal and more as reasons to smash a box and find something inside.

According to Bruno, she worked together with Mason’s mom, Nicole to post on social media about his smash boxes and before they knew it the kitchen was filled with orders.   So far Mason has raised enough money to make donations to St. Jude’s Childrens Hospital and the Food Bank of Rahway.  Mason is open to donating to other charities too said Bruno if folks have a suggestion when ordering.

To order a smash box or to make a donation to Mason’s efforts, visit him on Facebook or email at    Bruno said the Easter collection is launching soon.

The future may be just a little brighter for the recipients of Mason’s fundraising and maybe for him too.  After all, Mason has accomplished all of this at the ripe age of 5.


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