Active Life Fitness of Garwood is now offering a FREE 14-day trial to see if virtual training is for you. It includes a Zoom consultation, two private Zoom training sessions, virtual group workouts, nutritional guidance, the StrongerYou coaching app, and an invitation to their private VIP Facebook group to connect with other supportive, like-minded people as part of the Active Life Fitness Community!
On March 15th when the COVID 19 crisis seemed to be getting more REAL, Marty and Kim Musikant, owners of Active Life Fitness in Garwood, decided to temporarily close, for maybe a week or two, until it was safe for clients to return to the gym.
Little did they know, two days later, Governor Murphy would announce a statewide shutdown of all non-essential businesses, including gyms and fitness centers. The closure was deemed indefinite, so with no foreseeable end in sight, they immediately sprang into action and put their training operations online.
The husband and wife team were no strangers to business interruption. In 2015, after three and a half months following the launch of their business, a fire at the adjacent restaurant destroyed their training gym. The fire happened on a Friday night, and by Monday morning, they had quickly found another space to train their clients during the rebuilding.
“Doug Petschow, owner of Strength and Fitness Club in Cranford, opened up his gym to us, and it allowed us to survive during that difficult time,” said Marty.
Now, once again responding to circumstances beyond their control, The Musikants and their team of coaches, Linda Pisciotta, Bernadette Kelly, and Debbie McCaffery, came up with a plan to keep members engaged and committed to improving their health and getting more fit.
On day one, Active Life Fitness had live workouts going for their Facebook community and YouTube channel. Within the first week of the shutdown, the owners loaned exercise equipment to their members, and a 21-day immunity building program was launched via their coaching app. Since that first week, they have added Zoom coaching sessions, increased their library of workouts on YouTube, and started a second new program on their coaching app.
“Our priority was to make sure we took care of all members. We’ve been working harder than ever to give them everything they need to be successful during this stressful time,” said Kim.
Realizing that social distancing will be the new norm for a while, Active Life Fitness will be making changes to the way they run the gym, including advanced cleaning procedures and adjustments to their training systems and workouts. Live and recorded exercises will also continue for current and new members.
Call today to sign up or more information 908-389-8009 or email email@example.com.
Check out their website, here.