Arts & Entertainment

Springfield’s 90 Year Old Bea Slater: From Rock n’ Roll to Online Dating

Bea's Audition for Jdate Credits: Mitch Slater
91657cc717a50bfe3991_BeaAd2.jpg
Bea Slater in Jdate ad Credits: Mitch Slater
e1b7a2af515cbda1e310_BeaAd1.jpg
Jdate Ad with Bea Slater on left and others Credits: Mitch Slater
3753c30948ca56d417cb_SteveandBea.jpg
Steve Van Zandt and Bea Slater Credits: Mitch Slater
303ef5cf22e969e36e90_MitchandBea.jpg
Bea Slater and her son, Mitch Credits: Chip Dickson
91657cc717a50bfe3991_BeaAd2.jpg

SPRINGFIELD, NJ – Bea Slater, Springfield’s “Grandmother of Rock n’ Roll” found a new gig.  On the heels of her appearance introducing Steve Van Zandt and the Disciples of Soul at a Staten Island show last September, Bea won a starring role in a poster ad campaign for Jdate.

The opportunity came about when a Springfield neighbor aware of the concert appearance contacted her son Mitch Slater on Facebook about possibly auditioning for a role.  She said they were looking for a 90-year-old grandmother. 

Mitch called Bea in early December and asked if she might be interested in auditioning for a role in the upcoming ad campaign for Jdate.  Bea was shopping in the local King’s and right then and there she said, “Yes, I would like to audition for the part.”  Although not a professional actress, she auditioned in New York City and won a role.

Sign Up for E-News

So, things happened fast.  In less than two months, Mitch first approached Bea with the idea, the audition took place. 

Her audition included telling a scripted joke.  Bea did not feel she handled it well and so told one of her own.  She said she was asked by someone about her living arrangements and replied “I live in a ranch house.”  To which the person responded, “Do you own a horse?”.  The people conducting the audtion liked it so much she got the job.

Then the ad pictures were taken in the Brooklyn studio. Some of those pictures found their way on posters popping up all around the New York City area.  Many of the ads are on billboards, subways and bus shelters in Manhattan and Brooklyn.  They can also be found in the Port Authority.

On its website, Jdate says it is “…the premier Jewish dating site for Jewish singles looking to make a great connection with other Jewish singles.  Ready to make yours?”

Bea is one of five women chosen for the ads.  In one ad, Bea is sitting in a round futuristic chair with headphones on looking at a computer.  The accompanying ad line is “Her dreidel game is filthy – But her code is clean.”  In another ad, she is one of three women at a table looking at their laptops and that ad line is “Kvetch all day – Code all night.”

Bea Slater has lived in Springfield for 65 years in the same house.  In that house, she and her late husband raised three children, helped found Temple Sha'arey Shalom, and made many friends.  While 90 years old, Bea remains very active and still goes out almost every day to do daily chores and catch up with friends and family. 

Before New Jersey, there was West Philadelphia, where Bea grew up.  Her favorite home there was on Catherine St.  There were lots of families and friends in the neighborhood.  The family lived in a rowhouse.  Her high school was also attended by Wilt Chamberlin.  Bea’s son, Jeff, chronicled some of the memories and photographs of growing up in that neighborhood in “A West Philly Story”. 

Her father was a professional photographer.  A native of Russia, her father was sent to Newark as a child to be taken care of by an uncle.  His two sisters remained in Russia and became doctors.  Her father’s career took him to the Philadelphia area where he would take pictures of the Philadelphia Phillies and many commercial jobs.  For the neighbors, he often took pictures of neighbors and their kids and would then give them 8x10 glossies and that made him a neighborhood favorite.

But Bea’s dad was not just a good father and photographer, he was a charitable individual and when he died, the New York Times obituary was George Ginsberg, 97, 'Penny Philanthropist,' Dies.  Like Bea, George was active into his 90s.  From the obituary, “He sometimes gave without being asked. If he read about a natural disaster or saw television coverage of a medical emergency, the victims might soon be opening envelopes containing $5 or $10, usually urging them to ''save your postage'' by not sending a letter of thanks.”  Well after he passed away, Bea said she still received letters of people thanking her for his help.

After West Philadelphia, Bea summered in Asbury Park, then moved to East Orange and then Springfield, NJ during October 1952. She has lived in the same house since; 65 years this month. All of her children attended the same three Springfield schools; Chisholm, Gaudineer and Jonathan Dayton. 

In 65 years, Bea Slater may have lived in the same house but she has seen lots of changes in Springfield and enjoyed many of the new types of music.  She can be followed on twitter at @momagogo90 and on Instagram @grandmabeaslater. She has shown she was born to rock and she rolls with the changes.

TAPintoSpringfield.net is Springfield’s free daily news source. Sign up for our daily eNews and follow us on Facebook and Twitter @TAPSpringfield.

Download the TAPinto App!  Click here for Android.  Click here for iOS.

TAP Into Another Town's News:

You May Also Be Interested In

Sign Up for E-News

Cranford

Cranford H.S. Athletes of the Week: Anna Horne & Phil Marotta

April 17, 2018

CRANFORD, NJ - Due to impressive performances as goalies for varsity lacrosse, Anna Horne and Phil Marotta are Cranford High School's Athletes of the Week.

Horne, a junior, has 408 career saves. Her current total for the season is 84 saves as she helped lead the Cougars to victory in games against Montville and Governor Livingston.

"I like the team dynamic of lacrosse," ...

Video: ‘Sandwichfest’ in Westfield this Weekend Will Benefit Local Charities

April 19, 2018

WESTFIELD, NJ — This Sunday, from noon until 4 p.m., head to The James Ward Mansion in Downtown Westfield to taste sandwiches from some of the area’s best-loved restaurants and vote for your favorites.

Proceeds from the event will go to Greta’s Run (benefiting people with special needs) and A Birthday Wish (benefiting children in foster care).

Participating restaurants ...

High Focus Centers Race for Wellness 5k at Nomahegan Park on June 2

April 20, 2018




SUMMIT, April 18, 2018 – High Focus Centers, New Jersey’s leading provider of outpatient mental health and addiction treatment, will host the Race for Wellness on Saturday, June 2 at 8 AM at Cranford’s Nomahegan Park.

High Focus Centers will donate 100% of proceeds from runner registration to the American Foundation for Suicide Prevention (AFSP) and the ...

Cranford Police Blotter: DWI Arrest & More

April 17, 2018

The information provided does not represent the total scope of police activity. Individuals charged as a result of police investigations are merely an accusation. All defendants should be presumed innocent until proven guilty.

1. 04/10/2018 10:11 a.m.

North Avenue East and the Garden State Parkway 137 Exchange

Arrested: Manuel Ramos, 20, Newark

Arrested by: Ptl. Thomas ...

Upcoming Events

Carousel_image_847ee9151bdce789833a_y

Sat, April 21, 9:30 AM

Westfield Area YMCA, Westfield

Westfield Area YMCA Camp Open House

Sat, April 21, 10:00 AM

Cranford Community Center, Cranford

"All About Owls" Nature Presentation with The ...

Arts & Entertainment

Carousel_image_28ada9d80beb9d6466b0_picture2_simpler

Sat, April 21, 1:30 PM

Westfield Area YMCA, Westfield

Free Aquatics Healthy Kids Day

Health & Wellness Sports

'The Sting' shimmers and shakes at Paper Mill

‘The Sting ‘slithers and shakes at Paper Mill Playhouse

By LIZ KEILL

MILLBURN, NJ – In a premiere production of “The Sting,” Harry Connick Jr. commands the Paper Mill Playhouse stage in Millburn.

Based on the sensational Paul Newman/Robert Redford film in 1973, the 1930s plot centers on a con game and gambling, sometimes on a train between New York and ...

It must be election season in Garwood

April 17, 2018

It must be election season in Garwood, because we have the inevitable "spin" of Bruce Paterson making its appearance on the editorial page.  I will respond, point by point, with actual facts, to last week’s letter.  

 

Sara Todisco is an elected member of the so called “insider committee” elected every two years by registered Garwood Democrats ...