Other NJ News

TAPinto CEO Shapiro goes “One on One” with Steve Adubato

Steve Adubato interviews TAPinto.net CEO and Publisher Michael Shapiro on "One on One" with Steve Adubato Thursday night Credits: "One on One" with Steve Adubato
Michael Shapiro, CEO and Publisher of TAPinto.net, appeared on "One on One" with Steve Adubato Thursday night Credits: "One on One" with Steve Adubato
Michael Shapiro, CEO and publisher of TAPinto.net, talks about TAP's 5.5 million readers on "One on One" with Steve Adubato broadcast Thursday night Credits: "One on One" with Steve Adubato
Steve Adubato interviews Michael Shapiro, CEO and publisher of TAPinto.net, on "One on One" with Steve Adubato Thursday night Credits: "One on One" with Steve Adubato

NEW PROVIDENCE, NJ - TAPinto.net CEO and Publisher Michael Shapiro appeared on “One on One” with Steve Adubato Thursday night and answered questions about the role of hyperlocal online news media.

The interview was broadcast on WNYY, NJTV and WNET. Adubato closed by saying that “Michael Shapiro, he is on the cutting edge of media.“

Shapiro answered a wide-range of questions about TAPinto.net and its 5.5 million readers and revealed some interesting statistical trends about online, local news.

Sign Up for E-News

“I think there is the greatest demand for local news coverage,” Shapiro said. “We see that in our statistics. Sixty-seven percent of our readers come from mobile devices, so print newspaper can’t service those people.

“The other interesting thing is that more and more older Americans are reading their news online. In terms of our demographics of our own site a great majority of our readers are 45 and older. In fact, 20 percent of our readers are 65 and older. This notion that older people don’t read online isn’t true.”

See the full interview with Michael Shapiro, CEO and Publisher of TAPinto.net, on “One on One” with Steve Adubato below.

 

 

TAP Into Another Town's News:

You May Also Like

Sign Up for E-News

Denville

Police: Stolen Battery Scam Short-Circuits in Roxbury

June 27, 2017

ROXBURY, NJ - Two men who scammed Walmart stores in several states - by returning for money batteries that were stolen - were caught and arrested earlier this month when they attempted the scheme in Ledgewood, police said today.

A third man purportedly involved in the practice was on the lam, but police said they know his identity and expect to find him.

The investigation began on June 16 ...

Roxbury Man Wants Something Done About Unwanted Tossed Newspapers

June 24, 2017

ROXBURY, NJ - Thanks to the Internet, print newspapers have been declining for a decade. There’s at least one Roxbury resident who won’t miss a method used by the struggling industry to stay afloat: The free sample paper thrown on front yards.

That person is Emil Ruesch of Landing. He came last week to a Roxbury Mayor and Council meeting and spoke his mind.

“I’m here ...

Open House at Vision Loss Alliance of New Jersey on July 11 Showcases How IPhones/IPads Open Door to Independence

June 27, 2017

IPhones and iPads are empowering people with vision loss, providing them technological tools to more easily manage daily living.

Vision Loss Alliance of New Jersey, one of the longest-serving nonprofits for adults with vision loss, will host an open house on Tuesday, July 11 to showcase its 13-week technology program. 

The training teaches people how to use their iPhones and iPads to ...

Upcoming Events

Sat, July 1, 12:00 PM

Randolph Regional Animal Shelter, Mendham

Special Kitten Adoption- Randolph Regional Animal ...

Giving Back Health & Wellness Home & Garden

Sun, July 2, 12:00 PM

Under the Tent, Denville

Joey Bella Memorial Fund, Inc. Tricky Tray

Giving Back

Sun, July 2, 1:00 PM

Morris County Historical Society at Acorn Hall, Morristown

MCHS Revolutionary Times Celebration

Arts & Entertainment Giving Back

Keeping Sam by Joanne Phillips

Keeping Sam by Joanne Phillips (Mirrorball Books, 2015)

 

I belong to a great on-line book service called Bookbub, which daily sends a list of very inexpensive and free titles to download on the Kindle. A lot of the books are junk, but some are classics, and a few give an introduction to an author with whom I am unfamiliar, and sometimes very pleased to find. Such is the case with ...