Giving Back

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Emily Fredricks Memorial Tribute Brunch Raises $10,000

Emily Fredricks was run down while using a bicycle lane on her way to work in Philadelphia Credits: Fredricks Family
Emily was a pastry chef at Le Cheri in Philadelphia Credits: Fredricks Family
The Fredricks family at the brunch at Le Cheri. Credits: Fredricks family
Flourless chocolate cake, butterscotch, rum cream, peach-ginger sorbet Credits: Fredricks family

PHILADELPHIA, PA - ProfiteROLL and the Emily Fredricks Tribute Brunch Raised $10,000 for the Emily Fredricks Memorial Fund last week at an event hosted by the Bicycle Coalition.

Our events of the past two weekends–ProfiteROLL and the Emily Fredricks Pastry Tribute Brunch–have confirmed what an activated and empathetic group of supporters we have in this city.

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Between the brunch and the ride we had 150 participants, over 20 corporate partners, and raised over $10,000 for the Fredricks fund, a real tribute to Emily and her family.

Special thanks to Cake Life, Johnny Brenda’s/Standard Tap and Starr Restaurants who supported both the ride and the brunch.


Proud ProfiteROLLers rocking shirts that the Fredricks family handed out at the site of the crash.

Winners of the Whipped Bakeshop gift certificate celebrating at the Johnny Brenda’s post-ride party.

The Fredricks family thanking Le Cheri staff for putting on such a fantastic event.

The five course brunch would not have been possible without a heroic culinary effort by Pierre Calmels, Chef owner of Le Cheri, and his staff, particularly that of events coordinator Yuki Schaper. Missed the event and want to know what to look forward to next year? Here’s a look at the menu, all of which was donated by the participating chefs.

We encourage you to visit their restaurants–not only because they’re delicious, but also to say a word of thanks for putting their talents and resources toward such an important cause.

Emily Fredricks Pastry Tribute Brunch

sparkling wine mimosa

La Croix, Rittenhouse Hotel

bloody mary cocktail

Faber Distilling, Bucks County

croissant, lemon buttermilk scone, savory brioche, kouign amann

Caitlyn McGuire of Ellie’s Bakery

chilled cherry stone clams, tomato, chili

Samantha Kincaid, Jon Nodler & Mike Fry of Cadence

lamb’s tongue pate en croute, pickled ramps

Paul Kimport of Johnny Brenda’s

vol au vent, sausage gravy, spinach, fried sage

Chris Buretta of Continental Midtown

pommes dauphin, poached egg, zucchini, mornay sauce

Pierre Calmels of Le Cheri

flourless chocolate cake, butterscotch, rum cream, peach-ginger sorbet

Becca Craig of Cake Life

For the Bicycle (our box to go) – assortment of bon bon, petit four, snickerdoodles, brittle

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