Sports

Nationally Recognized Golf Management Firm Billy Casper Golf to Oversee Tamarack

8d02f2f41f6af511336e_TamarackGolf.jpg
8d02f2f41f6af511336e_TamarackGolf.jpg

EAST BRUNSWICK, NJ - The Middlesex County Improvement Authority (MCIA) has selected innovative golf management firm Billy Casper Golf (BCG) to manage clubhouse operations at Middlesex County’s three golf courses in north central New Jersey.

One of the largest privately-owned golf course management companies in the U.S., BCG will use its proprietary staff training, marketing and other pioneering programs to deliver the complete customer experience at Tamarack in East Brunswick, The Meadows at Middlesex in Plainsboro and Raritan Landing in Piscataway.

“We want our golfers to have an outstanding experience before, during and after they play a round at our courses,” said Leonard J. Roseman, Chairman of the MCIA, which operates the courses. “We are harnessing BCG’s expertise to enrich every aspect of the operation. We will be offering premier golfing at affordable rates right here in Middlesex County.”

Sign Up for E-News

The hiring of BCG follows Middlesex County’s continued investments in infrastructure improvements at all its parks, golf courses and recreational facilities, benefiting every resident.

“The grounds and infrastructure improvements were a first and a very big step in elevating our courses and enriching golfer experiences,” said Freeholder Director Ronald G. Rios. “Our commitment is now being furthered by the MCIA and its decision to hire one of the nation’s most respected management firms. I am confident the use of our courses will increase as we come together for this effort.”

A dedicated consulting team from BCG will advise course managers, conduct staff training, implement a comprehensive marketing strategy that includes a new website and social media channels, and advance the tee-time registration system. 

The onsite BCG consultants will be supported by regional and national teams that provide expert guidance and direction in all facets of the business.

BCG has already begun its work, some of which will be on display at special events held at each course later this month.

“The MCIA is committed to raising the bar on all things golf in Middlesex County,” says Peter Hill, Chairman and CEO of BCG.  “Billy Casper Golf is excited to leverage our intimate knowledge of the golf landscape to achieve a high level of guest satisfaction.” 

TAP Into Another Town's News:

You May Also Be Interested In

Sign Up for E-News

East Brunswick

East Brunswick Republican Chair Jesal Amin Announces Dhar Khona to Join Council Ticket

June 15, 2018

EAST BRUNSWICK, NJ- Newly elected Republican Municipal Chairman Jesal Amin announced today that Dharmendra “Dhar” Khona will join the Republican ticket for Township Council in East Brunswick.  Khona will replace Tom Szaro on the ticket, who had to step aside for personal reasons. The remaining candidates on the ticket are Councilwoman Camille Clark and former school board ...

East Brunswick Public Library Hosts “Beginner Coder” Program Series for Adults

EAST BRUNSWICK, NJ - Due to popular demand, East Brunswick Public Library (2 Jean Walling Civic Center) is offering “Beginner Coder for Adults,” a program series to teach the basics of computer coding for the internet this July.

Led by guest lecturer Preeti Gupta, the classes focus on teaching basic web technologies including HTML, CSS and JavaScript. After completing this ...

EBPL Open on Summer Sundays

EAST BRUNSWICK, NJ—Due to an increase in demand of library usage, East Brunswick Public Library (2 Jean Walling Civic Center Drive) is extending Sunday hours throughout July.

The library plans on using the additional hours to host more library programming and provide services to the community, including passports, access to the computer lab and EB Create makerspace, and ...

The Woman in the Window by A.J. Finn

The Woman in the Window by A.J. Finn (William Morrow, 2018)

 

A friend, whose opinion on literature I respect greatly, reported to me recently that she had just finished reading A.J. Finn's debut novel, The Woman in the Window. Of it she said, “I wish I hadn't finished it,” which I interpreted to mean, “It was so good I'm sorry that I finished it.” ...

'Half Time' delivers with sterling cast

MILLBURN, NJ – The Paper Mill Playhouse is putting on a smashing new production of “Half Time” to round out its current season.

With actress Georgia Engel in an engaging performance, the cast also features Donna McKehnie, Andre De Shieilds and Lilias White, among a host of other talents.

The musical centers on an effort to have seniors perform a dance number during ...

'Half Time' lights up Paper Mill stage

‘Half Time’ turns the tables on aging in gleeful production

By Liz Keill

MILLBURN, NJ – The Paper Mill Playhouse is putting on a smashing new production of “Half Time” to round out its current season.

With actress Georgia Engel in an engaging performance, the cast also features Donna McKehnie, Andre De Shieilds and Lilias White, among a host of other ...

Cool Ways to Save Money This Summer

As the summer temperatures rise, home cooling costs rise as well. But there are ways to help save money without sweating the heat:

To increase your cooling system’s efficiency by as much as 20%, get it checked out for summer.  A technician will clean the condenser, make sure you have the optimal amount of refrigerant, and ensure the airflow over the coil is ...