Getting High-Quality Clients – The Spring Series

865a3c91878fcf37093e_Anna_D._Banks.jpg
865a3c91878fcf37093e_Anna_D._Banks.jpg

Attracting high-quality clients is an essential component of running a successful long-term business. It not only earns good money but also provides a good lifestyle with less stress. In fact, high-quality clients can be the difference between deciding to stay in business for yourself or moving back to or on to the dreaded job.

Your clients are the most important part of your business because without clients you don’t have a business. Your job is to create value for your clients, and the best way to be able to do that is to choose the right clients. Developing your business with high-quality clients is going to make a huge difference in your return on investment and also in your overall attitude.

For one thing, high-quality clients generally have more funds to spend on your products and services than other types of clients. It doesn’t mean those other clients are low end, it’s just that they’re not able to pay you what you’re worth at this stage in your knowledge, experience, and expertise.

Sign Up for E-News

Let’s go over several steps to help you attract high-quality clients and take your business to the next level.

Build a Rock-Solid Public Image

Building an image you can be proud of, and that is solid and sticks, is an important part of attracting high-quality clients. If you appear to be a high-quality person, you’re naturally going to attract higher quality people into your circle of influence. This doesn’t normally happen by accident. It happens with purposeful work toward that goal.

Increase Your Credibility and Reputation

One thing you can do to attract high-quality clients is to work on increasing and improving your creditability and reputation. To have a great reputation and be known for your credibility is to have proof of success and facts behind the things that you promote - whether they’re your products and services or someone else’s.

Shift Your Perspective on What You Do

Today, people from all over the world can market their products and services online. It can be daunting to realize that someone is selling what you want to sell for pennies when you need real dollars. But, when you change your perception and realize you’re not really competing with those people, but instead you’re appealing to a certain type of clientele who want to work with high-end people, it will make it easier to succeed.

Perfect Your Sales Pitch to Attract High-Quality Clients

Most people claim to hate sales, but you are in sales simply by being in business. There is no way around it. With that in mind, you need to continually work on perfecting your sales pitch. As you test new ways to present your expertise, you’ll find what works best to attract those high-quality clients you so desire.

Advance Your Skill Level for Higher Pay

When you really want to attract high-dollar and high-quality clients, one of the best ways to do it is to advance your skill level for higher pay. There are numerous ways to advance your skill level, from taking a course, to practicing and learning on your own, to interning for someone who is more advanced than you.

Raise Your Clientele Standards (While Ridding Yourself of Problem Clients)

To really start attracting high-quality clients, you’re going to have to simultaneously let go of problem or low-paying clients. This is often difficult for most people, because they don’t want to cause drama or hurt people’s feelings. However, you can raise your standards while also ridding yourself of those problem clients easily by following this advice.

Identify and Review Your Target Clients’ Needs and Desires

When you have clients, it’s easy to figure out what they want if you keep in touch. You can automate some of this process, but you’ll need to do some of it in person. You’ll need to continuously study your ideal clients, because over time their needs and desires may change. As mentioned previously, as technology changes, values and morals change, so what a client needs and desires might change too.

Establish Yourself as an Authority

There are a variety of ways to establish your authority in any given niche. Some things are more effective than others. You’ll need to be very understanding of your industry, know your ideal clients well, and be willing to market yourself to them. Let’s explore a few ways that you can establish yourself as an authority.

High-quality clients are within your grasp. If you work toward building a quality public image, an excellent reputation, and understand the value of what you offer your clients, you’re going to be able to build an amazing business. But first, you’ll need to do the work necessary to create the best sales pitch, have the willingness to improve your skills, and screen clients to ensure that you’re working with the right people.

This can all be done by establishing yourself as an authority to the ideal clients you want to work with.

Next time, we’ll talk about what to do and not do at networking events, when you have a goal of getting more high-quality clients.

__________________

Are You Ready To Get Results Now!  Book a “Spring into Action” Strategy Call” with me.  Let’s See How I Can Get You Results and FAST!  TO SCHEDULE A COMPLIMENTARY “Spring into Action” STRATEGY CALL GO TO Http://www.BetterBizBetterYouInfo.com

Anna D. Banks, MAS, is an Executive Coach, Trainer, speaker and a John Maxwell Certified Coach.  

Anna works with women professionals and business owners who desire a bigger business and self-development.  She facilitates workshops, seminars, training, and coaching to entrepreneurs, and owners of small-business and mid-sized business. 

Anna is also a Certified D.I.S.C. Behavioral Studies Trainer, in addition to her extensive training, business development and media experience.

Like what you’ve read? Want more of the latest marketing and personal development best practices delivered straight to your inbox? Subscribe to my Better Biz Better You News.

 

The opinions expressed herein are the writer's alone, and do not reflect the opinions of TAPinto.net or anyone who works for TAPinto.net. TAPinto.net is not responsible for the accuracy of any of the information supplied by the writer.

TAP Into Another Town's News:

You May Also Be Interested In

Sign Up for E-News

East Orange/Orange

Take the 2018 TAPinto Reader Survey

July 12, 2018

How often do you read TAPinto?  Have you downloaded the TAPinto APP?  These are a few of the questions for readers in our 2018 TAPinto Reader Survey.

We want to hear from you!

The survey will take less than five minutes to complete and will help TAPinto better serve you. 

Take the 2018 TAPinto Reader Survey.

Thank you.  We appreciate your support and ...

2nd Annual Love & Not Hate March Today in East Orange

July 13, 2018

EAST ORANGE, NJ - This morning the Rev. Al Sharpton will join East Orange Mayor Ted Green for their 2nd Annual Love & Not Hate March against gun violence at 8:00 AM. 

The March will begin at Hollywood Ave & Central Avenue in East Orange and will work its way to Oval Park. Once at the park there will be youth activities, vendors, music, school give-a-ways and much more.

Even More Valuable Case Study Topics

In the last article, we looked at finance and marketing topics that would make ideal case studies. This time, we want to continue looking at case studies that can help even complete beginners to the world of business improve their skills. We will look at customer relations, leadership and self-help topics.

Customer Relations

Customers are the lifeblood of any business, but it can be ...

More Essential Niches for Case Studies

Last time, we discussed how valuable business-related case studies can be in showing the way to success for aspiring entrepreneurs. In this article, we will be discussing two more important categories, finance and marketing. 

Finance

Finance case studies can offer valuable guidance for small businesses. Topics include:

* Budgeting

* Best accounting practices

  Automation ...

Winning Case Study Topic Areas

In the last article, we discussed why case studies can be an excellent opportunity to add income and prestige to your business. This time, we want to start taking a look at the kinds of case studies that people in your niche would be eager to see. 

Business Case Studies

Every small business can use a helping hand when it comes to laying a solid foundation for success. One of the most ...