Getting High-Quality Clients – The Spring Series

865a3c91878fcf37093e_Anna_D._Banks.jpg
865a3c91878fcf37093e_Anna_D._Banks.jpg

Attracting high-quality clients is an essential component of running a successful long-term business. It not only earns good money but also provides a good lifestyle with less stress. In fact, high-quality clients can be the difference between deciding to stay in business for yourself or moving back to or on to the dreaded job.

Your clients are the most important part of your business because without clients you don’t have a business. Your job is to create value for your clients, and the best way to be able to do that is to choose the right clients. Developing your business with high-quality clients is going to make a huge difference in your return on investment and also in your overall attitude.

For one thing, high-quality clients generally have more funds to spend on your products and services than other types of clients. It doesn’t mean those other clients are low end, it’s just that they’re not able to pay you what you’re worth at this stage in your knowledge, experience, and expertise.

Sign Up for E-News

Let’s go over several steps to help you attract high-quality clients and take your business to the next level.

Build a Rock-Solid Public Image

Building an image you can be proud of, and that is solid and sticks, is an important part of attracting high-quality clients. If you appear to be a high-quality person, you’re naturally going to attract higher quality people into your circle of influence. This doesn’t normally happen by accident. It happens with purposeful work toward that goal.

Increase Your Credibility and Reputation

One thing you can do to attract high-quality clients is to work on increasing and improving your creditability and reputation. To have a great reputation and be known for your credibility is to have proof of success and facts behind the things that you promote - whether they’re your products and services or someone else’s.

Shift Your Perspective on What You Do

Today, people from all over the world can market their products and services online. It can be daunting to realize that someone is selling what you want to sell for pennies when you need real dollars. But, when you change your perception and realize you’re not really competing with those people, but instead you’re appealing to a certain type of clientele who want to work with high-end people, it will make it easier to succeed.

Perfect Your Sales Pitch to Attract High-Quality Clients

Most people claim to hate sales, but you are in sales simply by being in business. There is no way around it. With that in mind, you need to continually work on perfecting your sales pitch. As you test new ways to present your expertise, you’ll find what works best to attract those high-quality clients you so desire.

Advance Your Skill Level for Higher Pay

When you really want to attract high-dollar and high-quality clients, one of the best ways to do it is to advance your skill level for higher pay. There are numerous ways to advance your skill level, from taking a course, to practicing and learning on your own, to interning for someone who is more advanced than you.

Raise Your Clientele Standards (While Ridding Yourself of Problem Clients)

To really start attracting high-quality clients, you’re going to have to simultaneously let go of problem or low-paying clients. This is often difficult for most people, because they don’t want to cause drama or hurt people’s feelings. However, you can raise your standards while also ridding yourself of those problem clients easily by following this advice.

Identify and Review Your Target Clients’ Needs and Desires

When you have clients, it’s easy to figure out what they want if you keep in touch. You can automate some of this process, but you’ll need to do some of it in person. You’ll need to continuously study your ideal clients, because over time their needs and desires may change. As mentioned previously, as technology changes, values and morals change, so what a client needs and desires might change too.

Establish Yourself as an Authority

There are a variety of ways to establish your authority in any given niche. Some things are more effective than others. You’ll need to be very understanding of your industry, know your ideal clients well, and be willing to market yourself to them. Let’s explore a few ways that you can establish yourself as an authority.

High-quality clients are within your grasp. If you work toward building a quality public image, an excellent reputation, and understand the value of what you offer your clients, you’re going to be able to build an amazing business. But first, you’ll need to do the work necessary to create the best sales pitch, have the willingness to improve your skills, and screen clients to ensure that you’re working with the right people.

This can all be done by establishing yourself as an authority to the ideal clients you want to work with.

Next time, we’ll talk about what to do and not do at networking events, when you have a goal of getting more high-quality clients.

__________________

Are You Ready To Get Results Now!  Book a “Spring into Action” Strategy Call” with me.  Let’s See How I Can Get You Results and FAST!  TO SCHEDULE A COMPLIMENTARY “Spring into Action” STRATEGY CALL GO TO Http://www.BetterBizBetterYouInfo.com

Anna D. Banks, MAS, is a business coach, trainer, speaker and host of the Better Biz Better You Show (http//www.BetterBizBetterYouShow.net) podcast. Anna works mainly with women professionals and business owners who desire a bigger business and self-development.  She facilitates workshops, seminars, training, and coaching to entrepreneurs, and owners of small and mid-sized business. In addition to her extensive training, business development and media experience, Anna is a John Maxwell Certified Coach and a Certified D.I.S.C. Behavioral Studies Trainer.

Like what you’ve read? Want more of the latest marketing and personal development best practices delivered straight to your inbox? Click here to subscribe to our monthly marketing and personal development newsletter and get a Special FREE Gift visit http://www.betterbizbetteryou.com

  

 

 

The opinions expressed herein are the writer's alone, and do not reflect the opinions of TAPinto.net or anyone who works for TAPinto.net. TAPinto.net is not responsible for the accuracy of any of the information supplied by the writer.

TAP Into Another Town's News:

You May Also Be Interested In

Sign Up for E-News

East Orange/Orange

Adults Step Up and Speak Out to Protect Children from Sexual Abuse

April 18, 2018

EAST ORANGE, NJ — The East Orange YMCA is marking National Child Abuse Prevention Month with Five Days of Action, April 16-20. Leading up to Healthy Kids Day, a national initiative to improve the health and well-being of kids, Five Days of Action raises awareness on how adults can step up and speak out to prevent child sexual abuse.

“By encouraging adults to step up and speak out, ...

COMMUNITY COMES OUT IN RECORD NUMBERS FOR EAST ORANGE EARTH DAY CITYWIDE CLEAN UP

April 24, 2018

EAST ORANGE, NJ, - East Orange Mayor Ted Green and the East Orange City Council, along with over 500 volunteers, took to the streets to clean up targeted neighborhoods throughout East Orange during the Earth Day Citywide Clean-Up on Sat, April 21, 2018. The event was coordinated under the direction of the Department of Public Works.

Approximately 40 teams comprised of employees, residents, ...

Essex County Announces Partnership with Nine Local Charitable Organizations

April 16, 2018

WEST ORANGE, NJ – Essex County will participating in nine special partnerships to increase awareness about and help raise funds for the American Cancer Society, American Heart Association, the Arc of Essex County, the New Jersey Children Alliance, Stop for Nikhil, The Valerie Fund, the Arthritis Foundation, the Saint Barnabas Medical Center's Neonatal Intensive Care Unit and ...

Selling Yourself Without Selling Your Soul

As a business owner, you are automatically in sales - regardless of what type of business you are in. Most of us think of sales as something that is uncomfortable and even icky. There are numerous derogatory jokes about the so-called "used-car salesman". We often get mad with sales people who ring our doorbells, we hang up on sales calls, and we even block ads on our internet ...

Keeping it Professional in Person and Online

When you want to attract quality clients, it’s imperative to be consistent in the way you deal with people -whether it’s in person or online. You need to use professional words, have a professional attitude, and act in a professional manner.

Social Media

It can be hard to remember, but even when you’re on your personal Facebook page, something you say there can end up ...

How to Get Potential Clients to Feel Confident About Your Ability

For people to contract with you, they need to have confidence in you. They need to know that you’re going to do what you say you’ll do. But, how can they know this before you work with them? There are plenty of signs that they’ll look at to determine if you’re trustworthy.

* Do What You Say You Will – Whether it’s in a group, one-on-one, or otherwise, ...

Upcoming Events

Carousel_image_2d432cc950f356da2c6b_f60eae2b69ee186ab2c9_f5f3362648b4a25a99d4_screen_shot_2018-04-22_at_1.02.36_pm

Sat, April 28, 3:00 PM

Abraham Clark High School - Auditorium, Roselle

Roselle's First Circle of Sisters Expo Community ...

Go Red for Women Luncheon Inspires Heart Health in Northern New Jersey

April 23, 2018

WEST ORANGE, NJ — In support of the American Heart Association’s (AHA) Go Red for Women campaign, a lifesaving movement that raises funding for cutting-edge research focused on cardiovascular health and celebrates women’s ability to inspire others to fight heart disease and stroke, hundreds of women attended April’s ninth annual Northern New Jersey Go Red luncheon at ...