Better Biz Better You

September 2, 2018

In the last article, we looked at various ways to cope with change. One easy way is to get out of the house and head to a natural beauty spot. Let’s look at this in more detail. How Nature Impacts Our Wellbeing Nature is known to impact our wellbeing. Studies have shown how it lowers stress, ...

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In the last email we looked at the life coaching tool The Wheel of Life and how you can use it to bring your life back into balance. Now we want to look at one of the most common reasons things get out of balance in life: change. Good Changes and Bad Change has been shown to be one of the ...

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Last time, we looked at the Swedish path of lagom, or a balanced life, and a few things you can do to follow that path every day for greater ease in your life. In this article, we want to look at another path to a peaceful life, known as the Wheel of Life. The Wheel of Life Revealed There ...

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Hi, and thank you for joining this article series on achieving balance in life. We hope you get a lot out of it.  Many people talk about a work/life balance, but it is easier said than done. Technology ties us to each other, true, but also to our jobs in an "always on" society of email, ...

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There are a number of ways to set powerful content marketing goals. The important thing is to start from where you are now and base those goals on the kind of growth that is most important to you. Online Marketing Goals There are four main online marketing goals: * Building more brand ...

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If you use YouTube for marketing (and you should), then it’s important to also be aware of how to use it most effectively. And if you don’t use it, consider doing so. You don’t have to appear on videos; you can create videos from MS PowerPoint. Start with your highest traffic blog posts and ...

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A lot of advice out there cautions against linking out from your website. But the truth is, if you know for a fact that a site has authoritative and good information, then you should do it. There are many reasons for this, so let’s go over a few. * Trackable Traffic – If you send someone a lot ...

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One factor of SEO is how much your information is engaged with and shared. This goes beyond keywords to behavior. Engaging and sharing enables the search engines to see that you’re a real entity and that you may have authoritative content that’s important for them to send their searchers ...

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When you want to start developing ideas for keywords, they always say to go to your competition. But how do you figure out what they’re using for keywords just by following them? Well, guess what - you can and it’s perfectly okay. Just don’t plagiarize their content and you’ll be fine. * Join ...

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Now that we’ve gone over some creative ways to find keywords, the next step is to understand your audience’s intent. Audience intent is very important, because it goes behind keywords to offering the right information to them based on what they intend to look for when they’re searching for ...

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Hi, and welcome to our article series on “Boost Your SEO in 2018”. We’re very happy to have you and hope you learn a great deal of valuable information. Regardless of how things change over time, search engine optimization (SEO) is still important to members of the business community if you want ...

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When you’re interviewing someone, there are the standard statements such as, "Tell me about yourself", but interviewees will usually give glowing reports about what they do and why they believe they’re qualified. All this will do is tell you about the person on the surface. There are specific ...

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During a team meeting, there will be the usual questions such as where you are on an order or what’s going on with certain issues. But there are some questions that you can ask that can not only motivate employees but can also help to improve your bottom line.  1. Because team members do ...

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When you bring in a new team, there’s always a period of adjustment as they get to know you and you get to know them. You can break the ice and establish communication by asking them some important questions right off the bat.  First, ask what it is they like about working at the company. Or, if ...

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When you’re leading a performance review, there are certain questions you want to ask to help each team member grow. Start out by asking how happy he (or she) is with the tasks or projects he’s handling. Sometimes when a team member doesn’t like an assignment, he doesn’t always give it his best ...

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Hi, and welcome to our article series on “Smart Leaders Ask the Right Questions”. We’re very happy to have you and hope you learn a great deal of valuable information. Questions to ask in your own performance review At your performance review, you should be given the opportunity to voice ...

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Last time, we looked at six ways to use case studies effectively in your marketing. In this article, we will look at several more. 7. Blog Posts Write blog posts about the case study to lead people to it, to either download it for free or buy it. 8. Turn It into a Video Create a ...

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In the last email, we discussed how to create case studies in your company. This time, we will look at how they can be used as a marketing tool. Case studies are a good way to establish proof that what you are offering is the "real deal" - of good quality, and from someone who has a good working ...

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Last time, we looked at several popular niches for case studies. In this article, we want to outline a basic process for creating your own case studies using your in-house data. 1. Choose a Topic of Broad Interest Chances are you have several projects you have worked on recently that would ...

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In the last article, we looked at finance and marketing topics that would make ideal case studies. This time, we want to continue looking at case studies that can help even complete beginners to the world of business improve their skills. We will look at customer relations, leadership and self-help ...

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Last time, we discussed how valuable business-related case studies can be in showing the way to success for aspiring entrepreneurs. In this article, we will be discussing two more important categories, finance and marketing.  Finance Finance case studies can offer valuable guidance for small ...

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In the last article, we discussed why case studies can be an excellent opportunity to add income and prestige to your business. This time, we want to start taking a look at the kinds of case studies that people in your niche would be eager to see.  Business Case Studies Every small business ...

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Hi, and welcome to your article series on “Creating Case Studies for Your Business”, no matter what niche you are working in. We hope you get a lot out of it. What Is a Case Study? Case studies are becoming an increasingly popular type of information product, designed to report on a problem a ...

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The research is in and it’s very exciting. You can lessen the effects of age-related cognitive decline with meditation. Let’s look at all the ways meditation can protect your brain from decline. * Increased Mental Flexibility – By engaging your brain in the exercise of meditation, you teach it ...

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Do you or your child have ADHD? There are powerful medications that can help, but what if you could handle it without medication? With meditation, you may have a chance. It doesn’t hurt to give it a try. First, you may wonder how someone with ADHD can even meditate in the first place. But, no ...

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You don’t have to be an opiate addict to make use of meditation to help you get over your addiction. Whether you’re addicted to alcohol, cigarettes, caffeine, or food, here's how meditation can help you overcome it. * Activates Your Happiness Center – Meditation can activate the prefrontal ...

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According to The Journal of the American Medical Association (JAMA) Internal Medicine Journal, a study has shown that people - especially older adults who suffer from insomnia - sleep much better when taught meditation practices as compared to people who tried other sleep education. What they ...

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Is your child having trouble concentrating in school? Do they often lose their focus and have an inability to pay attention? If so, there is a possibility that meditation can help.   Studies show that regular meditation increases IQ, lowers academic stress, lowers absenteeism and so much more.

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Last time, we looked at Gen Z and how much time they spend doing various activities on Snapchat.  In this article, we will focus on what they spend time doing on Instagram, and in particular, the popularity of Instagram stories. Instagram stories are similar to Snapchat in that they appear ...

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In the last article, we looked at Gen Z and how much time they spend doing various activities on Twitter.  Now we're going to look at what they spend time doing on Snapchat. Studies have shown that Gen Z goes on Snapchat an average of 11 times per day. The following are their main ...

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