Better Biz Better You

Types of Content Buyers Need to Choose Your Product or Service

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At this stage, buyers are seeking a solution. They need help deciding how best to solve their problem. The content in this stage should focus on helping them decide what criteria they need to consider when buying. What options are available? Which features do they need in order to fix their problem?

You can pack a lot of information and value into this stage through sharing ebooks or guides, checklists, tips sheets, FAQ, slideshow presentations and templates. You can conduct live streaming videos for your audience, create product reviews, host podcasts and more.

The trick is to answer all the questions the buyer may have within your content and lead them through the content according to the buyer’s journey. You will need content to help them make that decision, which we’ll talk about in the next email.

Are You Ready To Get Results Now!  Book a “2018 Fast Track Strategy call” with me.  Let’s See How I Can Get You Results and FAST!  TO SCHEDULE A COMPLIMENTARY 2018 FAST TRACK STRATEGY CALL GO TO Http://www.BetterBizBetterYouInfo.com.

 

Anna D. Banks, MAS, is an Executive Coach, Trainer, speaker and a John Maxwell Certified Coach.  

Anna works with women professionals and business owners who desire a bigger business and self-development.  She facilitates workshops, seminars, training, and coaching to entrepreneurs, and owners of small-business and mid-sized business. 

Anna is also a Certified D.I.S.C. Behavioral Studies Trainer, in addition to her extensive training, business development and media experience.

Like what you’ve read? Want more of the latest marketing and personal development best practices delivered straight to your inbox? Subscribe to my Better Biz Better You News.

 

The opinions expressed herein are the writer's alone, and do not reflect the opinions of TAPinto.net or anyone who works for TAPinto.net. TAPinto.net is not responsible for the accuracy of any of the information supplied by the writer.

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