Business & Finance

Just Falafel to Open First East Coast Restaurant in Edison

c1b985e7ccedd119e825_Just_Falafel.jpeg
Edison is the first of many Just Falalfel east coast locations Credits: Vege Group, LLC
c1b985e7ccedd119e825_Just_Falafel.jpeg

EDISON, NJ – Just Falafel, one of the fastest growing Mediterranean street food concepts, is set to open their first East Coast restaurant in November. Located in the food court at Menlo Park Mall in Edison, Just Falafel will offer residents a new and convenient quality dining option.

Just Falafel’s dynamic growth continues as its promises to bring the goodness of old-world cuisine to your neighborhood with over 150 franchises in North America and Canada. Vege Group, LLC has signed a franchise deal with Just Falafel to open at the Menlo Park Mall Food Court.

“We are very excited to bring Just Falafel’s fresh menu to the Garden State,” said Bitar, founder of Just Falafel. “We look forward to becoming New Jersey’s favorite place for street food.”

Sign Up for E-News

Vege Group will open a total of 30 restaurants in six New Jersey counties over the next few years, becoming part of the communities that it serves. Just Falafel was founded in 2007, and the world has quickly developed a taste for their high-quality offerings: more than 700 franchises have been sold across 18 countries.

“We believe in the authenticity of Just Falafel and their commitment to quality, convenience and service,’ says Athar Khalil, Chief Development Officer of Vege Group, LLC. “We can’t wait to bring Just Falafel to our community, where we will ‘redefine street food’ for everyone.”

The “Just” in Just Falafel has stands for being fair, just and honest – principles the company strives to live by in all that they do. Falafel, simply, is what they sell and it is the world’s first authentic street food. Just Falafel always uses the highest quality ingredients that are, where possible, organic, locally sourced and non-GMO to provide a healthy meal for families and friends to enjoy together.

Just Falafel “redefines street food,” serving authentic Mediterranean flavors with a new-world twist. The menu selection continues to evolve with more choices: the New Jersey restaurant will be one of the first in the world to offer hand carved Shawarma on the menu, adding meat selections to their vegetarian offerings. Each delicious menu item – including a New Jersey-specific entrée – is made fresh to order.

TAP Into Another Town's News:

You May Also Be Interested In

Sign Up for E-News

Edison

East Brunswick School Board Member Arrested on Prostitution Charges

April 20, 2018

EAST BRUNSWICK, NJ - Robert Cancro, 66, a member of the East Brunswick Board of Education, was one of numerous men arrested and charged with engaging in prostitution as part of an ongoing investigation by the Hazlet Police of a location on Route 36. 

Cancro was elected to the Board last year.  He has served as a teacher and an administrator for many ...

Stories About Juvenile Death Row Inmates Featured in New “Docu-play”

April 13, 2018

HIGHLAND PARK, NJ - The United States is apparently the only country in the world where children are given death sentences.

A new documentary play by Elizabeth Weill-Greenberg titled Life, Death, and Life Again: Children Sentenced to Die in Prison is being performed with coLAB Arts at the Reformed Church in Highland Park. The play will tell the true stories of people who committed violent ...

An Evening of Shining Stars Set for Friday May 4th

April 21, 2018

One of the area’s most anticipated events — “An Evening of Shining Stars” — featuring members of the special needs community from Cranford and around Union County, will take place on Friday May 4th, 2018 at 7:00 pm.

Founded by Cranford resident Sally Curci, the 7th annual showcase will feature “Music From the Decades” — with the cast set to ...

'The Sting' shimmers and shakes at Paper Mill

‘The Sting ‘slithers and shakes at Paper Mill Playhouse

By LIZ KEILL

MILLBURN, NJ – In a premiere production of “The Sting,” Harry Connick Jr. commands the Paper Mill Playhouse stage in Millburn.

Based on the sensational Paul Newman/Robert Redford film in 1973, the 1930s plot centers on a con game and gambling, sometimes on a train between New York and ...