HelloVote Revolutionizes Voter Registration, Brings Millions of Tough-to-Reach Millennials, Minority Voters into the Political Process
NEW YORK – HelloVote, a first-of-its-kind voter registration chat bot that allows voters to register using SMS text or Facebook Messenger, debuts in the heat of the 2016 Presidential election - just in time for National Voter Registration Day and state-level registration deadlines. HelloVote has the potential to transform voter participation by bringing registration firmly into the digital era.
Census data reveals that as a whole 33 percent of eligible voters are not registered - and that two of this election cycle’s most valued groups, Latino voters and voters 18 to 24, are vastly under-registered by about 40 percent. Nearly 30 percent of self described liberals are not registered. Only about 50 percent of voters without a college degree are registered; and the less money you earn the more likely you are rely on your phone for internet access. HelloVote takes the registration process right to the voter – instead of the other way around, and may make millennials, immigrants and communities of color the decisive game changers in this closely contested election up and down the ballot by leveraging up to date technology and social media.
Voters can go to hello.vote, text 384-387 on their mobile device, or (go to m.me/hellovote in Facebook messenger) to prompt the registration process. Using HelloVote, the entire registration process takes under one minute – a key factor when nearly 20 percent of respondents tell Pew that registration takes too much time. The effort is being magnified through a diverse range of national and regional partners including MTV, SEIU CA, Genius, Twilio, HeadCount, General Assembly, Auttomatic (makers of WordPress), Mijente, the Shade Room, Latino Victory Project, Care2, West Elm, the Asian American Resource Center, Korean Resource Center, Presente.org, Daily Kos, the Bus Federation, 18 Million Rising, and New American Leaders Project as well as celebrity supporters. New partnerships will be announced on a rolling basis over the next several weeks.
HelloVote’s technology works in compliance with voter registration regulation in all 50 states. Americans will be able to text-to-register up until their state’s registration deadlines.
HelloVote is the first chatbot-based tool that allows voters to register over text message or Facebook Messenger in under one minute. HelloVote dramatically improves the user experience of civic participation for millions of mobile-first Americans in collaboration with partners nationwide. Co-created by Tiffiniy Cheng, Jeff Lyon, Josh Levinger, Holmes Wilson, and Elana Berkowitz, HelloVote is a non-partisan 501c3 project of Fight for the Future and the Fight for the Future Education Fund.