Business & Finance

Press Releases

TAPinto Crushes Readership Record in May with 853,958 Readers; Breaks 6M Readers for the Year

NEW PROVIDENCE, NJ -, a network of 65 franchised online hyperlocal news sites in New Jersey and New York, broke its all-time readership record with 853,958 readers and 2,103,803 pageviews in May 2017, up from 639,508 readers in May 2016.  TAPinto also registered more than 6 million readers and 20 million pageviews during the last 365 days, breaking its all-time record for year-long site traffic.   

"At a time when pundits are writing the obituary for the news media, we are providing a way forward that respects journalism's rich traditions while creating a sustainable business model from which everyone benefits," said CEO and Publisher Michael Shapiro. "As we continue to grow, we are committed to improving local journalism. Thank you to our readers and our advertisers for your loyalty and support. We would not be here without you.", which began in 2008 as an all-online local newspaper in New Providence founded by residents Michael and Lauryn Shapiro, is now the dominant player in local news. The network provides original local news reporting on a daily basis in more than 100 towns. It is growing while other media organizations are slashing local news coverage, regionalizing coverage, and laying off journalists.     

From June 1, 2016 to May 31, 2017, TAPinto registered 6,106,228 readers who read 20,698,636 pages on the site, an increase of more than 35 percent year over year.  
"TAPinto sites are locally owned and operated and do their own original local news reporting," said Shapiro. "That local ownership and local reporting makes all the difference."
TAPinto provides the backend, training and support to its franchisees. Current franchisees include hardcopy newspaper publishers, public relations firms, business development executives, veteran journalists, attorneys, financial advisors, realtors, marketing and communications professionals, nonprofit organizations, and St. Bonaventure University.  

"We've created a growing and successful network of online local news sites that has become a model for the struggling media industry," Shapiro said. "Our innovative model enables our sites to not only produce great original local news content but to also achieve record-breaking traffic and financial sustainability."
Shapiro said TAPinto is proving that journalism, at least on the local level, has a future.

For more information on franchising TAPinto in your area, please click here
______________ is a network of more than 65 all-online local newspaper franchises in New Jersey and New York with more than 6M readers.  The all-online hyperlocal news sites boast more than one hundred columnists, a full-service Community Calendar, Business Directory, local Real Estate Listings and more. The public can friend on Facebook at and can follow on Twitter at 

Download the TAPinto App!   Click here for Android.  Click here for iOS. 
In addition, is currently offering franchise opportunities in CT, MA, FL, NJ, NY, PA and beyond. Anyone interested in starting an online newspaper in their town is invited to Click here  for more information. currently covers hyperlocal daily news and information in: Basking Ridge, Bayonne, Bedminster, Belmar, Berkeley Heights, Bernardsville, Bloomfield, Bridgewater, Caldwell, Cedar Grove, Chatham, Clark, Colts Neck, Cranbury, Cranford, Denville, East Brunswick, East Orange, East Hanover, Edison, Elizabeth, Essex Fells, Fairfield, Fair Lawn, Fanwood, Far Hills, Flemington, Florham Park, Franklin Township, Glen Rock, Green Brook, Hillsborough, Holmdel, Kenilworth, Lake Como, Long Beach Island, Little Falls, Livingston, Madison, Mahopac (NY), Manahawkin, Maplewood, Millburn/Short Hills, Milltown, Montville, Montclair, Morristown, Mountainside, Newark, New Brunswick, New Providence, Newton, North Caldwell, North Plainfield, North Salem (NY), Nutley, Olean (NY), Paterson, Peapack & Gladstone, Piscataway, Plainfield, Randolph, Raritan (Hunterdon), Raritan (Somerset), Roseland, Roselle, Roselle Park, Roxbury, Scotch Plains, Somerville, Somers (NY), South Brunswick, South Orange, South Plainfield, Sparta, Spotswood, Springfield, Stafford, Summit, Totowa, Union, Verona, Warren, Watchung, West Caldwell, Westfield, West Orange, Woodland Park and Yorktown (NY). 

TAP Into Another Town's News:

You May Also Be Interested In

Sign Up for E-News


Upcoming Events

Sat, March 24, 10:00 AM

Burent Middle School , Union

Union County Wide - March for Our Lives

Government Law & Justice

Fri, April 6, 6:00 AM

Snyder Academy of Elizabethtown, Elizabeth

Echoes of Freedom Art exhibit to open at Snyder ...

Arts & Entertainment Giving Back

Wed, April 18, 6:00 PM

Linden Public Library, Linden

Friends of Linden Library annual book sale

Arts & Entertainment Other

Free Citizenship Workshop to be Held This Saturday in Elizabeth

March 19, 2018

ELIZABETH, NJ - A free Citizenship Workshop will be held this Saturday, March 24, at the Santa Isabel Lutheran Church from 11 a.m. - 2 p.m. located at 908 East Jersey Street in Elizabeth.

The Citizenship Drive is an annual event that assists eligible residents to apply for naturalization. Immigration attorneys will be present to screen eligibility and trained volunteers will assist in the ...

Teacher Training at Trailside

MOUNTAINSIDE, NJ  - Teacher Training programs at Trailside will be offered this spring for teachers of students in Kindergarten through grade twelve starting March 15.

Project WET, a teacher training program for teachers K – 12 will be offered on Thurs. March 15 from 9 a.m.. to 3 p.m.  This workshop will provide the necessary tools, resources, and lessons for teachers ...

Daylight Savings Time Begins this Weekend - Remember to Turn Your Clocks Forward

ELIZABETH, NJ - The winter months are about to come to an end. You know spring is definitely around the corner when Daylight Savings Time begins. A reminder to everyone to turn your clocks forward one hour tonight when you go to bed. Daylight Savings time officially begins at 2 a.m. Sunday morning. 

While many will dread losing that hour of sleep, that extra hour of daylight will be ...

Information on Parking and Traffic for Saturday's 'March for Our Lives' Event

March 23, 2018

UNION, NJ – It is anticipated that several hundred people or more will participate in the Union County March for Our Lives event on Saturday morning in Union.

Students, teachers, parents, clergy and public officials from all over Union County will be walking from Burnet Middle School to Town Hall in an anti-gun violence march.

Parking will be available in the following ...

Hillsborough: Suspended HS Athletic Director Charged with Theft

March 20, 2018

HILLSBOROUGH, NJ - Suspended Hillsborough High School Athletic Director Michael Fanizzi has been arrested and charged with the theft of $10,704 in athletic event receipts over a four-year period from 2013-2017, according to Somerset County Prosecutor Michael H. Robertson.

Fanizzi, 53, a resident of Conover Way in Hillsborough who had been athletics director for 14 years,, had been suspended ...

'Trying' explores age, youth and points of history in poignant production

‘Trying’ explores youth, age and points of history in poignant production

By Liz Keill

NEW BRUNSWICK, NJ – The George Street Playhouse presents an engrossing, two-character play based on the real life of Francis Biddle, former Attorney General.

Biddle, a Harvard educated lawyer, served under Franklin Roosevelt and later Harry Truman during the Nuremberg Tribunal. His ...

Visit Union County’s Green Online Shop and Celebrate Earth Day with a New Compost Bin or Rain Barrel

March 23, 2018

Union County gardeners looking for a good Earth Day project can visit the new Union County Means Green online shop now and order a new compost bin or rain barrel at 50% off the retail price.

“Composting food scraps and harvesting rainwater are two effective ways to improve soil health and conserve water,” said Freeholder Chairman Sergio Granados. “Offering these compost bins ...