ELIZABETH, NJ - The Elizabeth Avenue Partnership (EAP) is going all out in preparation for Phase III of New Jersey’s Re-opening plan as downtowns recover from the COVID-19 business closings.

Extra street cleaning and sanitizing initiatives, a district-wide power washing program, colorful flower planters, a farmer’s market, outdoor dining and a daily sidewalk sale initiative are all part of the EAP’s COVID-19 recovery plan to create a safe, clean, friendly and colorful business district.

“It’s important to have the district in good shape as businesses begin to fully re-open and customers come back to Elizabeth Avenue,” said EAP Chairwoman Dana Lemonova. “It’s great to show our businesses that we care about them and to create a safe and clean district for our residents.”

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Working with Commercial District Services (CDS), the EAP has designated several locations to be power washed and sanitized starting with the pedestrian plazas and more heavily traveled areas and bus stops. CDS will also be sanitizing the parking meters and any high touch points throughout the district.

Chris Bernardo, President of Commercial District Services, said, "Like so many other Special Improvement Districts around the state, the Elizabeth Avenue Partnership is demonstrating the important role that managed districts play on behalf of private real estate owners, residents, and visitors."

 “We are looking forward to the district being fully reopened for business and still urge customers and employees to use common sense and exercise social distancing measures, requiring masks for employees and customers and posting appropriate signage on the doors saying such,” said EAP Executive Director, Dave Strochak.  "This is a team effort and we hope to get through this together and come back even stronger with cleanliness and business promotions being our top priorities. “

According to Strochak , the EAP has continued its Extra Duty Police Waking Patrols and Street Cleaning Services throughout the lockdown and have been notifying and updating district businesses with loan and grant information from the Federal, State and Local Levels.

“We have been promoting businesses and restaurants who have remained open on our social media pages and put together an “Elizabeth Avenue Takeout and Delivery Flyer” that have remained open throughout the pandemic, “Strochak said.  Anything we can do to help these businesses is a huge bonus and we have  been recently going door to door encouraging restaurant owners to set up tables and chairs for outdoor dining.”

Strochak indicated that the City of Elizabeth is offering free ‘Sidewalk Café’ permits for outdoor dining and is allowing merchants to host Sidewalk Sales 7 days a week.

“The health and well-being of our residents are a top priority and I would like to thank the Elizabeth Avenue Partnership for being proactive in sanitizing and cleaning the business district for the safe return of their customers,” said Mayor J. Christian Bollwage. “These are unprecedented times and if we work together  to do our part, we can overcome the spread of this virus and continue on with our daily lives safely.”

The EAP also continued with its spring planting with nearly 70 flower planters placed along Elizabeth Avenue.

“It was a bleak few months here, but having our beautiful flower planters back mark a sign of rebirth and return to normalcy, brightening the district and reminding us that better days are ahead,” Strochak said. Add that to our power washing initiative and all of these great outdoor dining set ups and things are really looking up.”

He also noted that the Elizabeth Avenue Farm Stand by Alstede Farms from Chester, NJ returned in June and will be following the state guidelines and safety measures. The Farm Stand will be located at Union Square Plaza on High Street and will run every Tuesday until November 24th from 10 a.m. to 5 p.m. offering a colorful bounty of “Jersey Fresh” produce and home baked pies and apple cider donuts, raw honey and nut butters from the farm.

 

“You can be assured that we will be there for Elizabeth and opening the farm market with appropriate COVID safeguards in place will not be a problem as the Governor has declared Farm Markets as being essential,” said owner Kurt Alstede.Last year, the EAP, was chosen to receive a Downtown Excellence Award by Downtown New Jersey (DNJ) for its “Student Art and Mural Project” spotlighting the magnificent collaboration with local art students to decorate, beautify and bring to life the seasons on Elizabeth Avenue.The EAP is a non-profit organization, designated by the City of Elizabeth to manage the Elizabeth Avenue Special Improvement District (SID).  Since 1999, the EAP’s mission has been to revitalize and enhance all aspects of the shopping district.  By focusing on the following areas; aesthetics, safety and security, parking and quality business development, the Elizabeth Avenue Shopping district continues to become a more attractive and safer place for fun shopping, fine dining and first-rate merchandise.