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Corporate Sponsors Sought for Bergen-Passaic Walks to End Alzheimer’s

Companies Demonstrate Support to Employees Striving for Work/Life/Caregiving Balance

Totowa, N.J., August 17, 2017 – Corporations, foundations and individuals can help find a cure for Alzheimer’s by joining National Presenting Sponsor Edward Jones in lending their support to the upcoming Walk to End Alzheimer’s® in Newark and Ridgefield Park, N.J. on Saturday, September 23 and Sunday, October 15, respectively. Set in Newark’s Weequahic Park and Ridgefield Park’s Overpeck Park, this family-friendly event brings together recreational and serious walkers of all ages and abilities to raise funds for the Alzheimer’s Association and its Greater New Jersey Chapter.

“In New Jersey alone, there are more than 449,000 caregivers who provide over 511 million hours of unpaid care – a significant majority of whom are adult-aged children with full- or part-time, locally based jobs and families of their own,” said Tom Legan, walk manager. “As a show of support for employees who are trying to achieve a work-life-caregiving balance, many New Jersey-based corporations and businesses partner with us at one of our many different levels of giving.”

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There are six levels of sponsorship available to those organizations and individuals interested in becoming involved in the Essex-Hudson-Union and Bergen-Passaic Walk to End Alzheimer’s. These include Platinum, Amethyst, Sapphire, Gold, Silver and Bronze, starting at $1,000 and include a wide range of benefits. There also are opportunities to become a Promise Garden, Volunteer, Pen, Puppy, Team Photo and Social Media Sponsor. In-kind and financial donations also are accepted.

To assist with overall fundraising efforts, the Greater New Jersey Chapter provides a free recruitment/fundraising marketing kit, complete with donation canisters and “Casual for a Cause” stickers. Paper flowers, which can be used to create a display in the walk-day Promise Garden, also are available as business-organized fundraisers.  

In addition, volunteers play a vital role in the fight to end Alzheimer’s throughout the year and on walk day. Each year, volunteers are in greatest demand to assist with set up, advocacy, registration, greeting, break down and clean up. Past events have provided corporations with invaluable team-building opportunities.

“Proceeds from both of these events provide vital funding for in-person and web-based education programs as well as worldwide research initiatives,” said Tom Legan, walk manager. “After a company’s initial involvement as a sponsor or putting together a team, many go on to partner with our chapter to host on-site educational forums for their employees to bring much-needed resources during lunchtime or breaks throughout the course of a typical workday.”  

The walks also provide crucial financial resources for the association’s 24/7 Helpline, a vital round-the-clock, full-service information clearinghouse for people with memory loss, caregivers, healthcare professionals and the general public. Staffed by Alzheimer’s specialists who live in local communities, it is the only free, immediate service of its kind available in more than 200 languages.

For information regarding registration, sponsorships or volunteer opportunities associated with the Essex-Hudson-Union and Bergen-Passaic Walk to End Alzheimer’s, visit www.alz.org/njwalk or email Melissa Apel atmlapel@alz.org.

About Alzheimer’s Association Greater New Jersey Chapter

Formed in 1980, the Greater New Jersey Chapter is the local arm of the national nonprofit organization with a regional office at 999 Riverview Drive in Totowa (Passaic County). The chapter serves constituents in Central and Northern New Jersey who are affected by Alzheimer’s or a related disorder. The Alzheimer’s Association Greater New Jersey Chapter is not affiliated with any New Jersey-based Alzheimer’s-related nonprofit or for-profit entity that does not bear the official, registered trademarked Alzheimer’s Association name. For information about the chapter and the disease, visit www.alz.org or call the 24/7 Helpline at 800.272.3900.

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