FLEMINGTON, NJ - Chief Jerry Rotella announced that the Flemington Police Department will be conducting a Street Smart NJ pedestrian safety education campaign aimed at increasing awareness of pedestrian safety within the borough.

Street Smart NJ is a collaborative effort between public, private and non-profit organizations. The statewide Street Smart NJ campaign is managed by the North Jersey Transportation Planning Authority (NJTPA).

The Flemington Police Department, in collaboration with goHunterdon, the local nonprofit transportation management association, will work to educate motorists and pedestrians on their roles and responsibilities in maintaining a safe pedestrian environment. Street Smart NJ campaigns were previously conducted in Flemington in 2016, 2017 and 2018, which focused on various areas of the borough.

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The Flemington Street Smart NJ campaign will focus on both Broad Street and Bonnell Street in response to community concerns.  Emphasis will be on the following key pedestrian safety behaviors:

  • Obeying speed limits
  • Distraction (motorists and pedestrians)
  • Using crosswalks
  • Stopping for pedestrians in crosswalks

“Flemington is a walkable community. Particularly with more residents staying close to home during the COVID19 pandemic, we want to make sure that motorists and pedestrians are aware of the role that they can play in ensuring pedestrian safety,” said Chief Rotella.

Starting this past week and continuing through July 31, safety messaging will be shared via signage, on social media and on printed materials. 

Businesses, organizations and individuals interested in helping to promote the Street Smart NJ message in Flemington may contact Tara Shepherd, goHunterdon executive director, 908.930.9053.  To learn more about the statewide campaign, visit www.bestreetsmartnj.org. For more information about Street Smart NJ pedestrian safety campaigns in Hunterdon County, https://www.gohunterdon.org/bike-ped-programs/street-smart-nj/overview