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TAPinto Touts Traffic and Revenue Growth While Celebrating Ninth Birthday at Franchisee Meeting

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TAPinto.net celebrated its ninth birthday on Monday at its franchisee meeting held at the Grand Summit Hotel, in Summit, NJ. 

What began in 2008 as an all-online local newspaper in New Providence founded by Michael Shapiro and his wife, Lauryn, is now the dominant player in local news, with more than 65 TAPinto sites providing original local reporting every day in more than 100 towns in New Jersey and New York. The company's growth took place during a time when other media organizations slashed local news coverage and laid off staff.  

"Traffic continues to grow, with more than 894,000 readers in September 2017," Shapiro said. "80,221 people are receiving TAPinto's daily e-news and 162,776 people follow TAPinto sites on Facebook. Revenue is up approximately 50 percent year-over-year."

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TAPinto is investing more than $150,000 in technological improvements including new infrastructure and databases to support further expansion, Shapiro added.   

"TAPinto sites are locally owned and operated and do their own original local news reporting," Shapiro said. "Local ownership and local reporting makes all the difference. By providing the back-end, training, and support to our franchisees, we created a growing and successful network of online local news sites that is a model for the struggling media industry. Our innovative model enables our sites to not only produce great original local news, but also achieve record-breaking traffic and financial sustainability."

What's next for TAPinto?  "If I were a betting man, I'd put money on TAPinto launching in another state in the next six months," Shapiro said.

"As we continue to grow, we are committed to improving local journalism," he added. "Thank you to our readers and our advertisers for your loyalty and support. We would not be here without you."

For more information about franchising TAPinto in your community, visit www.starttap.net 

 

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TAPinto.net is a network of more than 65 all-online local newspaper franchises in New Jersey and New York with more than 6.5M readers.  The all-online hyperlocal news sites boast more than one hundred columnists, a full-service Community Calendar, Business Directory, local Real Estate Listings and more. The public can friend TAPinto.net on Facebook at Facebook.com/tapintolocal and can follow TAPinto.net on Twitter at Twitter.com/tapintolocal 

Download the TAPinto App!   Click here for Android.  Click here for iOS. 

In addition, TAPinto.net is currently offering franchise opportunities in CT, MA, FL, NJ, NY, PA and beyond. Anyone interested in starting an online newspaper in their town is invited to Click here  for more information. 


TAPinto.net currently covers hyperlocal daily news and information in: Basking Ridge, Bayonne, Bedminster, Belmar, Berkeley Heights, Bernardsville, Bloomfield, Bridgewater, Caldwell, Cedar Grove, Chatham, Clark, Colts Neck, Cranbury, Cranford, Denville, East Brunswick, East Orange, East Hanover, Edison, Elizabeth, Essex Fells, Fairfield, Fair Lawn, Fanwood, Far Hills, Flemington, Florham Park, Franklin Township, Glen Rock, Green Brook, Hasbrouck Heights, Hillsborough, Holmdel, Kenilworth, Lake Como, Long Beach Island, Little Falls, Livingston, Madison, Mahopac (NY), Manahawkin, Maplewood, Millburn/Short Hills, Milltown, Montville, Montclair, Morristown, Mountainside, Newark, New Brunswick, New Providence, Newton, North Caldwell, North Plainfield, North Salem (NY), Nutley, Olean (NY), Parsippany, Paterson, Peapack & Gladstone, Piscataway, Plainfield, Randolph, Raritan (Hunterdon), Raritan (Somerset), Roseland, Roselle, Roselle Park, Roxbury, Scotch Plains, Somerville, Somers (NY), South Brunswick, South Orange, South Plainfield, Sparta, Spotswood, Springfield, Stafford, Summit, Teterboro, Totowa, Union, Verona, Warren, Watchung, West Caldwell, Westfield, West Orange, Woodland Park, Wood-Ridge and Yorktown (NY).  It also has a franchised Travel section, TAPintoTravels covering domestic and international travel and TAPinto Horses, covering everything equestrian in the tri-state area.

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Franklin Township

Murphy Administration Takes Action to Help Smokers Quit

July 16, 2018

TRENTON, NJ - The Murphy administration on Monday announced new steps to help New Jersey Medicaid recipients quit using tobacco by making it easier to receive tobacco cessation medications and counseling.

“Tobacco use is the leading preventable cause of death and disease in New Jersey, leading to chronic lung disease, heart disease, stroke and cancer,” said New Jersey Human ...

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Viewing Date Set for 1-Year-Old Boy Killed in July 7 Crash in Raritan

July 17, 2018

RARITAN, NJ - A viewing for the 1-year-old Raritan boy killed on Anderson Street July 7 will be held this week at St. Ann Church, in Raritan, according to an obituary released by the Bongiovi Funeral Home.

Matias Ortega-Rosales was killed on the evening of his first birthday when a vehicle hit two cars and then his family as he was being pushed in a stroller by his mother, Domitila Rosales.

South Plainfield Police Investigators Seek Public’s Help in Fatal Crash

SOUTH PLAINFIELD, NJ – The South Plainfield Police Department and Middlesex County Prosecutors Office are looking for the public’s help in the July 4, 2018 fatal motorcycle accident that killed 28 year-old Jessica Montes of Piscataway.

According to police, the accident occurred at approximately 4:50am as the vehicle Montes was a passenger lost control and crashed on New Brunswick ...

Tee times, Pairings Announced for Start of Next Week’s U.S. Junior Amateur Championship at Baltusrol GC in Springfield

SPRINGFIELD, N.J. – The USGA U.S. Junior Amateur Championship starts Monday.  The pairings for the first two rounds of the 71st edition were recently announced.

Monday (July 16) and Tuesday (July 17) tee times will be played on the 7,280-yard, par-71 Upper Course and at the 7,313-yard, par-70 Lower Course at Baltusrol Golf Club.

Monday, Tuesday tee times & pairings

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Newark Lures Amazon With $1 Billion Payroll Tax Incentive

NEWARK, NJ - Amazon will get a payroll tax break at a cost of $1 billion to the city should the company open its second headquarters here.

It’s one of two ordinances that were approved by the Newark City Council council to sweeten the deal for the corporate giant and stand out among other locations vying for Amazon’s so-called HQ2.

“The City Council has brought Newark a ...

New Restaurant Buys ‘Pocketed’ Westfield Liquor License

WESTFIELD, NJ — Westfield’s town council approved the transfer of a liquor license to Westfield Hospitality LLC for its Westfield Fish & Brew Company during the council's meeting Tuesday night. The license had been bought from Jeffrey’s when it closed in 2014 and remained unused, or “pocketed,” by that owner until now.

Though the restaurant does not ...

Piscataway Woman Identified as Victim in Fatal MVA on July 4th

SOUTH PLAINFIELD, NJ – Jessica Montes, 28 of Piscataway, has been identified as the victim in the 4th of July fatal motor vehicle accident on New Brunswick Avenue. Montes, who was a phlebotomist leaves behind her son as well as numerous family and friends.

A small shrine with candles and pictures has been erected at the site of last Wednesday’s tragedy on New Brunswick ...

Viewing Date Set for 1-Year-Old Boy Killed in July 7 Crash in Raritan

July 17, 2018

RARITAN, NJ - A viewing for the 1-year-old Raritan boy killed on Anderson Street July 7 will be held this week at St. Ann Church, in Raritan, according to an obituary released by the Bongiovi Funeral Home.

Matias Ortega-Rosales was killed on the evening of his first birthday when a vehicle hit two cars and then his family as he was being pushed in a stroller by his mother, Domitila Rosales.

South Plainfield Police Investigators Seek Public’s Help in Fatal Crash

SOUTH PLAINFIELD, NJ – The South Plainfield Police Department and Middlesex County Prosecutors Office are looking for the public’s help in the July 4, 2018 fatal motorcycle accident that killed 28 year-old Jessica Montes of Piscataway.

According to police, the accident occurred at approximately 4:50am as the vehicle Montes was a passenger lost control and crashed on New Brunswick ...

Tee times, Pairings Announced for Start of Next Week’s U.S. Junior Amateur Championship at Baltusrol GC in Springfield

SPRINGFIELD, N.J. – The USGA U.S. Junior Amateur Championship starts Monday.  The pairings for the first two rounds of the 71st edition were recently announced.

Monday (July 16) and Tuesday (July 17) tee times will be played on the 7,280-yard, par-71 Upper Course and at the 7,313-yard, par-70 Lower Course at Baltusrol Golf Club.

Monday, Tuesday tee times & pairings

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Somerville: Gallery Hosts Photo Society's 90th Anniversary Exhibit

July 13, 2018

SOMERVILLE, NJ – Arts on Division is presenting “Visions of Raritan Photographic Society – A Celebration of 90 years” from Thursday, July 19 to Sunday, Aug. 19, 2018 at the Gallery on Division, 15B Division Street.

The Raritan Photographic Society, founded in 1929, is the oldest photography club in New Jersey. The exhibit celebrates the organization's 90 years ...

County Kicks Off Summer Concert Series with Bob Miranda and the Happenings

BRIDGEWATER, NJ - The Somerset County Park Commission kicked off its Summer Concert Series at Duke Island Park Sunday with a performance by Bob Miranda and the Happenings.

A very large crowd turned out for the performance by the band made famous in part by the song "See You in September."

The next concert will be held July 15 at 7 p.m. at Duke Island Park, with Billy ...

"Xtreme" Adventures for Teens in Somerset County

BASKING RIDGE, NJ – The Somerset County Park Commission Environmental Education Center  has scheduled a challenging summer program series for teens 13 to 16.

“Xtreme Adventure” is a summer-long series of one-day outdoor programs that will entertain and educate teen girls and boys. All adventures begin at the Environmental Education Center, 190 Lord Stirling ...

Somerville: Gallery Hosts Photo Society's 90th Anniversary Exhibit

July 13, 2018

SOMERVILLE, NJ – Arts on Division is presenting “Visions of Raritan Photographic Society – A Celebration of 90 years” from Thursday, July 19 to Sunday, Aug. 19, 2018 at the Gallery on Division, 15B Division Street.

The Raritan Photographic Society, founded in 1929, is the oldest photography club in New Jersey. The exhibit celebrates the organization's 90 years ...

County Kicks Off Summer Concert Series with Bob Miranda and the Happenings

BRIDGEWATER, NJ - The Somerset County Park Commission kicked off its Summer Concert Series at Duke Island Park Sunday with a performance by Bob Miranda and the Happenings.

A very large crowd turned out for the performance by the band made famous in part by the song "See You in September."

The next concert will be held July 15 at 7 p.m. at Duke Island Park, with Billy ...