TAPinto Insider

April 14, 2021

NEW PROVIDENCE, NJ - TAPinto TV, a medium-based franchise owned by East Main Media’s Brian Brodeur, won two Garden State Film Festival Awards. The franchise’s “HomeGrown” series won awards for Best Television Show and Best Original Score from a Television Show. “HomeGrown” is a series ...

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Small business owners have a lot to think about, but navigating a global pandemic was likely not chief among their worries. Now that we are close to the end of one, local businesses are facing a host of challenges. Communicating effectively with customers and clients has never been more ...

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Are you looking for insights into the current real estate boom happening in New Jersey?  Are you interested in buying a new home or property in the near future but don’t know what to expect? Are you looking for a mortgage or interested in learning about the refinancing process? If you ...

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NEW PROVIDENCE, NJ - Bobbie Peer has established herself as a power house marketer for local businesses in western Union County.  The Berkeley Heights resident, who started with TAPinto back in 2013 as part of the company’s expansion efforts, has morphed into a three-site franchise owner with ...

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NEW PROVIDENCE, NJ - When it comes to defining your business, there’s a lot more to it than just the product or service it provides. Your business needs to have a brand, a way for it to be easily recognized by customers.  As Jeff Bezos, Founder and CEO of Amazon, says, “Your brand is what other ...

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NEW PROVIDENCE, NJ - TAPinto Founder and CEO Michael Shapiro appeared on an episode of the Social Geek Radio Podcast with Jack Monson.  Shapiro discussed TAPinto's franchise-based business model and how TAPinto "fills the void left by the lack of local news outlets and provides marketing ...

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NEW PROVIDENCE, NJ - Email marketing is the tried-and-true strategy of sending emails to engage with your business’s prospects and customers.  It’s the most direct and effective way of connecting with your audience and converting them into customers. What’s more, email marketing consistently ...

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For-profit or nonprofit? That is the question lately in the journalism industry. Nonprofit news sites have played a vital role in filling news gaps where legacy newspapers have been sold, closed or consolidated. Big-name publications such as The Salt Lake Tribune and Baltimore Sun are even ...

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NEW PROVIDENCE, NJ - Online audiences are growing exponentially, but many businesses wonder how they can effectively and affordably access this universe, and when they do, how can they attract a potential customer that is interested in and local to their place of business?  The answer is content ...

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NEW PROVIDENCE, NJ - TAPinto has been selected as the winner of the Sustain Local Award in the fourth annual 2021 Excellence in Local News Awards from the Center for Cooperative Media.  The awards are presented in “categories based on key areas of focus for NJ News Commons members, a network of ...

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