7 Seventy House is defying the odds in Hudson County’s rental market, recording a high level of spring velocity that’s propelled the luxury new. apartment building in Hoboken, N.J. past the notable mark of 70% leased.
While much of New Jersey’s Hudson River “Gold Coast” has experienced slowed activity as the coronavirus pandemic took hold, The Marketing Directors, the exclusive leasing and marketing agent at 7 Seventy House, has reported steady leasing at the 424-home building. The uninterrupted pace has been fueled by the large pool of renters exclusively seeking brand new apartments, and the implementation of a comprehensive digital presentation that allows prospects to remotely view 7 Seventy House with one-on-one interactive virtual tours of the fully-furnished model apartments and world-class amenities.
The newsworthy leasing mark was achieved simultaneously with another significant milestone at 7 Seventy House. Developer Bijou Properties and partner Intercontinental Real Estate Corporation have announced the building is now over 50% occupied.
“7 Seventy House was a tremendous success before social distancing guidelines were implemented, and it’s no surprise this trend has continued since we transitioned to a digital leasing presentation,” says Jaqueline Urgo, President of The Marketing Directors.
“The building is well-equipped to provide all the attributes a renter seeks in this new day and age. The apartments provide open and functional layouts that have never been lived in before. 7 Seventy House also features ample outdoor space for residents to enjoy, whether it’s the private balconies or terraces offered in select homes, the roof deck and multiple gardens found throughout the building, or the public park and plaza located right outside its doors. The ability to offer so much space inside and out has been a strong contributor to our popularity.”
7 Seventy House was developed in conjunction with a two-acre public resiliency park right outside the building. The 7th and Jackson park features a public plaza with step seating and tilted lawn panel, large plaza to accommodate vendors and seasonal markets, a children’s playground, a one-acre green space designed for active and passive recreation uses and a state-of-the-art 6,835 square-foot community gymnasium.
7 Seventy House boasts a comprehensive 90,000 square-foot resort-style amenity package that includes its residents-only outdoor spaces. There’s also a penthouse pool with lounge seating, expansive amenity deck with BBQ stations, bocce ball court, state-of-the-art multi-level gym, play room, game room, indoor bike storage, on-site dog park, dog grooming room, alcove with coworking lounge and coffee station and a conference room with access to an outdoor lounge with a fire pit. Many of the amenity spaces boast views of the Manhattan skyline.
Beyond the private amenities, 7 Seventy House will offer services that include a 24-hour attended lobby, Hello Alfred concierge service and covered parking. There’s also approximately 24,000 square feet of ground floor retail space that will serve residents and the Hoboken community.
The landmark Marchetto Higgins Stieve Architects (MHS Architects)-designed building features a 14-story high rise tower with multiple terraced setbacks, a glass and brick exterior and a distinctive columned entryway.
Studio, one-, two- and three-bedroom residences at 7 Seventy House feature open floor plans with red oak engineered wood floors and expansive windows that bathe the homes in natural light. Kitchens boast Quartz countertops, white ceramic tile backsplashes, custom cabinetry, and a premium GE stainless-steel appliance package, with in residence Bosch washer and dryers. Luxury baths are outfitted with grey mineral stone tile and Kohler fixtures.
Monthly rents start in the $2,600s, with limited-time incentives that include six weeks free on a 13-month lease.
Situated just steps from the 9th Street Light Rail Station, 7 Seventy House blends an upscale living experience with the convenience of quick access throughout New Jersey’s Hudson River “Gold Coast,” including Hoboken’s PATH, New Jersey Transit and Ferry terminals with service to Manhattan. Closer to home, there’s a wide range of services and cultural attractions available in the Monroe Center, the premier arts and business community in Hoboken, which boasts artist studios, children’s activities, fitness facilities, eateries and much more.
7 Seventy House has launched a newly produced virtual tour program to remotely accommodate prospective residents. The tour is part of one-on-one interactive presentations being conducted by leasing agents through personal Zoom meetings. Please visit the building’s website at www.7SeventyHouse.com or call 201-795-0770 to schedule a virtual tour.