JERSEY CITY, NJ - Jersey City’s firefighters have a new tool to help them in the fight against coronavirus, courtesy of America’s oldest family owned distillery.

On Friday, Barry Heffernon of Tribar Services delivered 90 gallons of hand sanitizer manufactured by Colts Neck based Laird & Company to the Jersey City Fire Department. The donation comes after Lisa Laird, a 9th generation family member of the company, oversaw the repurposing of their production facility to produce the much in-demand product.

According to their website the company's history dates back to 1698 when Alexander Laird emigrated to the US from Scotland and soon began producing Applejack for his own use. References to their signature product can be found in George Washington's diary dating back to the 1760's. Today Laird & Company produces the vast majority of Applejack and American Apple Brandy on the market.

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The still family owned company "has always answered the call to assist the country during times of uncertainty," they said on Facebook, referencing both the housing, supply, and guidance or troops in Washington's Continental Army and the conversion of the distillery to make pectin, a product used to preserve soldier's rations in World War II. 

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