Business & Finance

Chamber Learns How to Make the Most of Email

Audience applauding Semple's presentation
Marie Bennett and Beth Lippman
Thomas Vaccarella and Mary Ann Betz of Valley National Bank and Michael McMane of Key Group
Maria Semple
Mahesh Lekkala of Wine Legend, Lou LaSalle of St. Barnabas and Michael McMane of Key Group
Beth Lippman and Maria Semple
Peter Schofel and Michael Schofel of Eastman Management, Lou LaSalle of St. Barnabas and Jan Press of Jan Press Photography.
Jennifer Rosenblatt of Philly Pretzel Company, Michael Schofel of Eastman Management, Alllen Feid of Allen Feid Plumbing, Michael McMane of Key Group and Peter Schofel of Eastman Management

LIVINGSTON, NJ – On the morning of Thurs. April 11, Eastman Management and the Livingston Area Chamber sponsored a multi-chamber breakfast and networking event at the Eisenhower Corporate Campus.  Guest speaker, Maria Semple gave the audience an in dept look at ‘simple strategies for email marketing’. 

During the seminar, Semple discussed email marketing best practices and how to leverage tools such as Constant Contact and social media.  Step by step, she explained how to become a trusted sender, increase email deliverability and open rates, write good subject lines and content, and track the success of email marketing campaigns. 

Semple emphasized that, “Email marketing enables small businesses and non-profits to stay connected and engaged with customers and prospects.  It can also be leveraged into social media.”

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The Livingston Area Chamber and Eastman Management Company offered this in depth seminar and breakfast at no charge to participants.  “Chambers plays an important role to educate members, and non-members alike, and serve as an important provider of information,” said Semple.  “They are doing a very good service to their members and prospective members by holding these free events.”

Maria Semple is an Authorized Local Expert for Constant Contact.  She gives branded Constant Contact presentations and is available for one on one consultation, training and account maintenance. To get a free 60-day trial with Constant Contact go to

For more information about the Livingston Area Chamber visit 

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