Spring is in the air and Livingston-area families can get in bloom with a visit to the Easter Bunny, who will arrive at Livingston Mall on Saturday, March 13.

The floppy-eared friend will greet guests in Center Court through Saturday, April 3. There, families can pick up spring coloring sheets and valuable coupons from Oriental Trading Company.

"After a long winter, we're excited to welcome back the Easter Bunny to Livingston Mall," said Elizabeth DiDuca, area director of marketing & business development for Livingston Mall and Rockaway Townsquare. "His arrival marks the start of spring - a time we're celebrating with free family fun, photos and great seasonal deals."

Parents also are invited to purchase professionally produced photos with the Easter Bunny and their kids, or the entire family. Photos will be taken daily through April 3rd. Hours of operation are available at Simon Guest Services. "Easter is a special time for new beginnings and cherished traditions, which include a photo with the Easter Bunny," said Sam Taylor, chief executive officer of Oriental Trading Company, Inc. "For over 75 years, Oriental Trading has been helping friends and families around the world celebrate life's special moments and everyday events with products that spark the imagination and encourage creativity. All of this allows us to help our customers create priceless memories for just pennies."

In addition to the goodies from Oriental Trading Company, Build-a-Bear, a sponsor of the 2010 Spring Activities for Children, will give away bunny ears and more valuable coupons - while supplies last.

"We are very happy to support Simon's spring program," said Chief Executive Bear Maxine Clark. "As a company that is all about families, our goal is to ensure a fun and memorable experience for our guests, and we applaud Simon Malls for creating an engaging way to combine traditional and entertaining activities for shoppers this spring."

The Simon Kidgits Club will also be kicking off the season's sunnier and longer days with an Easter Celebration on Saturday, March 13 at 9:00 a.m. in the Food Court. During the celebration, members of the Kidgits Club can join the Easter Bunny for a delicious breakfast. Reservations are required - visit Simon Guest Services for further information.