Business & Finance

Mayor Cuts Ribbon For New Neighborhood Pharmacy

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Left to Right: Josh Shpungin, Ray Kleiber, Jonathan Ruditser, Barbara Kleiber, Councilman Michael Silverman, Rebecca Ruditser, Mayor Rudy Fernandez, Edward Ponzini, Chamber member Punam Bhargava, Tarek Eldarek and Matthew Shpungin. Credits: Jessica Marrone Parkes
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Barbara Kleiber, Jonathan Ruditser, Rebecca Ruditser, Ed Ponzini, Matthew Shpungin and Josh Shpungin. Credits: Jessica Marrone Parkes
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Livingston Pharmacy owners invited Tynika Digsby of BSN Medical to talk to guests about product line during Ribbon Cutting. Credits: Jessica Marrone Parkes
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LIVINGSTON, NJ – On Sat. April 20, members of the Livingston Chamber of Commerce and the Municipality performed the ribbon cutting ceremony at Livingston Pharmacy.

The new business recently opened in February of 2013 and has been diligently working to become a part of the Livingston Community. 

During the ceremony Pharmacy owners Edward Ponzini, R.Ph Rebecca Ruditser, PharmD, R.Ph and Barbara Kleiber, R.Ph invited the community to participate in a raffle and offered discounts on everything in the store.

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“We really want to be known as the neighborhood pharmacy,” exclaimed Ruditser.  All three owners agree that the key to accomplishing this goal is by offering personalized customer service; something they claim chain stores and corporate pharmacies don’t provide.

“We did our research” before opening, Ponzini said. “I found that the lack of customer service, the lack of personalized attention, time to talk to patients, time to figure out how to tackle a problem, those are the things that drive you away from a big chain. I knew we could gain business using good service, like curbside and home delivery, and offering specialized products.”

In addition to striving for excellent customer service standards, Livingston Pharmacy offers an assortment of over the counter medications, surgical supplies and natural health products.  They are knowledgeable about every product that they carry and love to spend time with customers discussing their needs and recommending appropriate health solutions.

Also, adding to the list of services unavailable through corporate chains and most independent pharmacies, Livingston Pharmacy also has the ability to compound medications.  Most common needs for compounding include tailored pain cream dosages, pet medicines and infant medications.  “For example,” Ponzini explains, “A doctor may prescribe a certain medication for an infant, but the minimum dosage is too potent.  We have the ability to manufacture the correct dosage that is safe for the infant.”

Ponzini, Ruditser and Kleiber emphasized that they provide these different services to stand out as an “old-time pharmacy,” which they define as a place where “pharmacists have time to chat and ask about customers kids while at the same time providing fast, effective and innovative services.”

Livingston resident and long-time family friend and patron, Johnny Marrone reminisced during the ribbon cutting ceremony, “It was known that Ed Ponzini Senior would have such a personal relationship with his customers that they had his home number.  And if they needed assistance, it didn’t make a difference what time it was. He would come over to the store and take care of the neighborhood’s needs.  That is the dedication that that family has.” 

Livingston Pharmacy accepts prescription refills via e-mail, website, fax and phone.  They also offer free delivery and work with new customers to make the switch fast and easy.

Livingston Pharmacy is located at 91 E. Mt. Pleasant Ave, Livingston.  For more information call (973) 597-1200 or email LivingstonRX1@gmail.com

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