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TAPinto Touts Traffic and Revenue Growth While Celebrating Ninth Birthday at Franchisee Meeting

TAPinto.net celebrated its ninth birthday on Monday at its franchisee meeting held at the Grand Summit Hotel, in Summit, NJ. 

What began in 2008 as an all-online local newspaper in New Providence founded by Michael Shapiro and his wife, Lauryn, is now the dominant player in local news, with more than 65 TAPinto sites providing original local reporting every day in more than 100 towns in New Jersey and New York. The company's growth took place during a time when other media organizations slashed local news coverage and laid off staff.  

"Traffic continues to grow, with more than 894,000 readers in September 2017," Shapiro said. "80,221 people are receiving TAPinto's daily e-news and 162,776 people follow TAPinto sites on Facebook. Revenue is up approximately 50 percent year-over-year."

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TAPinto is investing more than $150,000 in technological improvements including new infrastructure and databases to support further expansion, Shapiro added.   

"TAPinto sites are locally owned and operated and do their own original local news reporting," Shapiro said. "Local ownership and local reporting makes all the difference. By providing the back-end, training, and support to our franchisees, we created a growing and successful network of online local news sites that is a model for the struggling media industry. Our innovative model enables our sites to not only produce great original local news, but also achieve record-breaking traffic and financial sustainability."

What's next for TAPinto?  "If I were a betting man, I'd put money on TAPinto launching in another state in the next six months," Shapiro said.

"As we continue to grow, we are committed to improving local journalism," he added. "Thank you to our readers and our advertisers for your loyalty and support. We would not be here without you."

For more information about franchising TAPinto in your community, visit www.starttap.net 

 

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TAPinto.net is a network of more than 65 all-online local newspaper franchises in New Jersey and New York with more than 6.5M readers.  The all-online hyperlocal news sites boast more than one hundred columnists, a full-service Community Calendar, Business Directory, local Real Estate Listings and more. The public can friend TAPinto.net on Facebook at Facebook.com/tapintolocal and can follow TAPinto.net on Twitter at Twitter.com/tapintolocal 

Download the TAPinto App!   Click here for Android.  Click here for iOS. 

In addition, TAPinto.net is currently offering franchise opportunities in CT, MA, FL, NJ, NY, PA and beyond. Anyone interested in starting an online newspaper in their town is invited to Click here  for more information. 


TAPinto.net currently covers hyperlocal daily news and information in: Basking Ridge, Bayonne, Bedminster, Belmar, Berkeley Heights, Bernardsville, Bloomfield, Bridgewater, Caldwell, Cedar Grove, Chatham, Clark, Colts Neck, Cranbury, Cranford, Denville, East Brunswick, East Orange, East Hanover, Edison, Elizabeth, Essex Fells, Fairfield, Fair Lawn, Fanwood, Far Hills, Flemington, Florham Park, Franklin Township, Glen Rock, Green Brook, Hasbrouck Heights, Hillsborough, Holmdel, Kenilworth, Lake Como, Long Beach Island, Little Falls, Livingston, Madison, Mahopac (NY), Manahawkin, Maplewood, Millburn/Short Hills, Milltown, Montville, Montclair, Morristown, Mountainside, Newark, New Brunswick, New Providence, Newton, North Caldwell, North Plainfield, North Salem (NY), Nutley, Olean (NY), Parsippany, Paterson, Peapack & Gladstone, Piscataway, Plainfield, Randolph, Raritan (Hunterdon), Raritan (Somerset), Roseland, Roselle, Roselle Park, Roxbury, Scotch Plains, Somerville, Somers (NY), South Brunswick, South Orange, South Plainfield, Sparta, Spotswood, Springfield, Stafford, Summit, Teterboro, Totowa, Union, Verona, Warren, Watchung, West Caldwell, Westfield, West Orange, Woodland Park, Wood-Ridge and Yorktown (NY).  It also has a franchised Travel section, TAPintoTravels covering domestic and international travel and TAPinto Horses, covering everything equestrian in the tri-state area.

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Livingston

Newark Man Pleads Guilty to Beating, Sexually Assaulting Rutgers Student

December 7, 2017

NEW BRUNSWICK, NJ — A Newark man pleaded guilty to sexually assaulting and severely beating a female Rutgers student and will spend up to 22 years behind bars, authorities announced on Tuesday. 

At 3:30 a.m. on May 4, 2016, 39-year-old Newark resident Michael Knight followed the woman and attacked her near College Avenue and Seminary Place on the Rutgers-New ...

Livingston Area Chamber Spotlight on Montclair Medical Associates, LLC

The Livingston Area Chamber of Commerce (LACC) is proud to spotlight its new member, Montclair Medical Associates, LLC (MMA), and owner, Dr. Renita Oglesby. Thank you, Montclair Medical Associates, for partnering with the LACC and being a part of Livingston’s thriving business community.

This virtual interview was conducted by TAPintoLivingston.net in partnership with the LACC and ...

Former Rutgers Student Pleads Guilty to Involvement in Cyber Attack

December 13, 2017

TRENTON, NJ - A former Rutgers student pleaded guilty to his involvement in a series of cyber attacks against the Rutgers University computer network, which left the internet crippled for days at a time, US Department of Justice Officials announced on Dec. 13.

Paras Jha, 21, of Fanwood, faces up to 10 years in prison and a fine of up to $250,000, US officials announced, after he pled ...

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Sat, December 16, 3:30 PM

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Ride to Raise Money for Lung Transplant Recipient

Mon, December 18, 1:30 PM

Livingston Public Library, Livingston

Foreign Movie: RANG-E KHODA

Arts & Entertainment

Mon, December 18, 8:00 PM

Livingston Town Hall, Livingston

Council Meeting: Energy Aggregation Program ...

Government

New Blood Pressure Guidelines Highlight Need for Greater Awareness and Proactive Treatment

December 1, 2017

WEST ORANGE, NJ – According to new guidelines issued in November by the American Heart Association and the American College of Cardiology, 46 percent of U.S. adults—about 103-million Americans—are now considered to be in the high blood pressure range. Under the previous guidelines, which had not been updated in over a decade, only 32 percent of U.S. adults (or 72 ...

The Thought that Counts

The other day I was talking to our cat . . .  

Hmmm.  It says here that dogs are smarter than cats.

What are you reading, Mad Magazine?

No seriously, this article in the Times claims that a scientific study conducted at Vanderbilt University recently discovered that dogs have twice as many neurons as cats in the analytic part of their brains.

Yeah, but they only use a ...