Business & Finance

The Alternative Press Surpasses Two Million Readers

444959e80ef06be1f12a_tap_logo_li.JPG
444959e80ef06be1f12a_tap_logo_li.JPG

TheAlternativePress.com (TAP) is excited to announce that it has broken a significant readership milestone, with over 2,000,000 readers who have read the site during the past year, and site traffic is up 108% year over year.

"We are thrilled to see TAP take hold in our communities and continue to grow. Our locally- owned and operated franchises are exceeding our wildest expectations as more and more people TAP into their communities through TheAlternativePress.com," said TAP Founder Michael Shapiro.

TheAlternativePress.com currently covers hyperlocal daily news and information in Livingston, West Orange, Berkeley Heights, Chatham, East Brunswick, East Orange, Green Brook, Lower Providence (PA), Madison, Maplewood, Millburn/Short Hills, Milltown/Spotswood, Montville, New Providence, North Penn (PA), North Plainfield, Paterson, Plainfield, Randolph, Roselle/Roselle Park, Scotch Plains/Fanwood, South Orange, South Plainfield, Sparta, Summit, Warren, West Essex, and Westfield. More than a dozen additional sites will be launching between now and this summer.    

Sign Up for E-News

Shapiro added, "Our goal is to locate local residents who are qualified and invested in keeping local residents informed of local news and events, while also ensuring that local businesses who promote their products and services to a purely local audience, will prosper and grow. It's gratifying to have developed a local journalism model that allows others to build a solid business that offers quality of life and the ability to give back to the community." 

TAP was founded in 2008 and is the first all-online newspaper to receive accreditation by the New Jersey Press Association. 

TheAlternativePress.com, founded by New Providence, New Jersey residents Michael (LHS graduate) and Lauryn Shapiro, is accredited by the New Jersey Press Association and currently has over 2,000,000 readers. The all-online hyperlocal news site boasts more than fifty columnists, a full-service Community Calendar, Business Directory, and real estate listings. 

TAP Livingston and TAP West Orange

As over January 1, 2014, The Alternative Press of Livingston had over 177,028 unique page views (UV) for 2013, and The Alternative Press of West Orange had 182,411 UV.
  
Click HERE to learn about the Alternative Press of Livingston and its managing editors: Jackie Goldman-Schatell and Jessica Marrone Parkes, who are both LHS graduates.

Click HERE to sign up to receive TAP Livingston in your mailbox daily.

Click HERE to "Like" TAP Livingston's Facebook Page (make sure to click on the drop down under "Like" and click "Get Notifications" to ensure that TAP Livingston's posts appear in your News Stream. FYI, Facebook recently changed its algorithm, so now while liking posts is still important—making comments is more important than ever.

Follow TAP Livingston, which is called @LivingstonTAP, on Twitter.

Anyone interested in learning about TAP's affordable and unique advertising packages, which are chock full of free concierge services, and marketing to over 177,000 UV's in Livingston, or in any other TAP publications, should call 201-618-7444.

Hyperlocal coverage is on the rise and the TAP family is growing by the day. With Patch adopting more of a community forum model, with little to no town editors writing the news or even monitoring the sites, TAP’s online, hyper local coverage is often the only online coverage readers are depending on. Anyone interested in learning about starting TAP in their town should call 201-618-7444 for details. Click here for more information.

FYI, TAP recently expanded into PA, and will be expanding into other states soon. Anyone with friends in other states looking for a solid and flexible career opportunity should share this information with them and have them reach out to 201-618-7444.

TAP Into Another Town's News:

You May Also Be Interested In

Sign Up for E-News

Livingston

Register Now to Save Over $200 at West Essex Cheer and Tumble Academy

July 22, 2018

WEST ORANGE, NJ - West Essex Cheer & Tumble Academy is now offering $75 off per month for your first three months. Register now at wecheeracademy.com/explorer-academy, use Code TAP to receive $75 off per month for your first three months. 

Children who take the after-school classes also qualify to receive a $40 per month discount on any of the gyms All ...

Save $2.50 on Next Visit to Livingston Car Wash

LIVINGSTON, NJ — Drivers can save $2.50 the next time they get their vehicle cleaned at Livingston Car Wash.

Come to Livingston Car Wash at 111 E. Mt. Pleasant Avenue for a car wash and $2.50 will be discounted from the regular price.

Upcoming Events

Carousel_image_79d791602b5680d23c85_original

Tue, July 24, 7:00 PM

Livingston Public Library, Livingston

Meet the Author: Lucy Tan

Arts & Entertainment

Carousel_image_0e3e9edb72bd75ae1c80_bobbyvalli_par440_3_dates__11x17

Sat, August 4, 7:30 PM

Par 440 Restaurant & Lounge, SHORT HILLS

Solid Gold with Bobby Valli at Par 440

Arts & Entertainment Food & Drink

Man Stabbed in Valley Section of West Orange

July 18, 2018

WEST ORANGE – A West Orange man was stabbed Sunday evening during an attack in The Valley section of the township, according to officials.

Police were called the 300 block of Valley Road around 5:45 p.m. on a report of an aggravated assault. The 28-year-old victim was stabbed during an attack by a group of individuals who later fled the scene, according to township spokeswoman Susan ...

Livingston Town-Wide Campout, Movie Under the Stars Postponed

July 20, 2018

LIVINGSTON, NJ — ​Due to rain in the forecast, Livingston's Town-Wide Campout and Movie Under the Stars has been rescheduled from July 21 to Saturday, Aug. 18.

Tent setup will begin at 4:30 p.m., followed by games, a campfire, and Disney-Pixar's Coco at dusk!

More information about this annual event, part of Livingston's Youth Appreciation Celebration, can be ...

Rutgers Hikes Tuition, Student Fees for 2018-2019 Academic Year

July 20, 2018

NEW BRUNSWICK, NJ - Rutgers University Board of Governors this week approved a 2.3 percent hike in tuition and fees, as well as increases for dorm rooms and meals, for the 2018-2019 academic year.

The increase now brings the annual cost for undergraduate students to $14,975, which is $337 more than this past school year.

Student housing will increase 1.9 percent, ...

Bitcoin Scam Targets Livingston Residents

July 22, 2018

Dear Editor:

As I frequently write, scammers are becoming more sophisticated each day.

A resident called to advise me of the latest scam, somewhat obvious from the contents of the letter received, but with the many scandals being reported on in various media, a possible reality, depending upon the recipient, but certainly not this resident.

The letter only provided a possible email ...

Would Shedding

How much wood wouldn’t a woodchuck chuck if a woodchuck could chuck woodn’t?

 

Enough already.  

 

I get it.  It is an easy mistake to make, misusing would and wouldn’t.  It happens to me all the time.

 

“Honey, when I said I didn’t see any reason why I would go to the ballet, I meant to say I couldn’t see ...

Summer Storm Checklist

New Jersey gets its share of severe weather – and those closest to the coast are particularly vulnerable to hurricanes and high winds. Here are some things you can do to help improve the safety of your family and home before a storm hits:

·       Be informed. Find out where the nearest shelter is, and map out different routes you can take ...