The Ritz Diner, 72 East Mount Pleasant Ave., Livingston, NJ, will hold a book signing for Livingston native and author Susan P. Ascher on Thursday, October 20th, 8:00am to 9:30 am. Susan Ascher, Founder, President and CEO of The Ascher Group, and Founder of The Sphere of Excellence in Communications ™ just published her first book.

The book, Dude, Seriously, It’s Not All About You!

is a humorous rant on how communications and protocol have forever changed how we connect and interact with coworkers, friends and family in the New Millenium. From netiquette to filters, to the simple please, thank you, and I’m sorry, the author addresses how we can differentiate ourselves and DARE to stand out from the ordinary in the 24/7 nanosecond world in which we live. This book is a byproduct of the timely need for better communication in the workplace and in life. Her book is available on and on Kindle.

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A sought after national media resource, Susan is a frequent commentator on TV 8 in Vail, Colorado and has been interviewed on Bloomberg, ABC, NBC, CNBC, News 12 and My9TV. Susan has presented workshops at universities throughout the country such as Colorado Mountain College in Edwards, Colorado, William Paterson University in Wayne, New Jersey and Fairleigh Dickinson University, Florham Park, New Jersey. She has been interviewed and published in Forbes magazine, Crain’s New York Business, The Star-Ledger, NJBIZ and New Jersey & Company magazine. For more information contact or go to

The Ritz Diner offers Livingston residents a true American diner experience, serving classic comfort food in a fast-paced and friendly atmosphere. The cozy restaurant is owned by Marion Feldman and George Mazzucco.