Coldwell Banker Residential Brokerage in New Jersey and Rockland County, N.Y. welcomed approximately 2,000 real estate agents and staff to the 2013 Starts Now real estate conference and expo held at the Liberty Science Center in Jersey City, N.J.

Coldwell Banker real estate agents from Essex, Hunterdon, Morris, Somerset, Sussex and Union counties were among those who attended educational sessions and agent panels designed to review the latest technology tools and resources to market and build their business, enhance their skills, and provide expanded client services in today’s online and technology driven marketplace. They learned how to better utilize video techniques to better showcase client properties, social media for connecting with their clients, and mobile apps that help agents present, connect with others, and manage their business. 

Additionally, Coldwell Banker Residential Brokerage Cares, the company’s philanthropic arm, raised more than $17,000 for charitable causes at the event through donations and a Tricky Tray raffle featuring gift baskets designed by each of the company’s 58 offices. Five iPads were also included in the raffle.

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Along with guest speaker Matthew Ferrara, special presenters included Central New Jersey Coldwell Banker Residential Brokerage sales associates Marc Bachman (Short Hills office), Elizabeth Keyloun (Short Hills), Amy Paternite (Maplewood), Sharon Steele (Westfield West office) and Paula Vignali ((Bedminster/Bridgewater office). Additional expertise was provided through Coldwell Banker’s marketing, technology and education departments with speakers David Marine, Charlie Batilo, Jimmy Rose, Pat Ferrante and Cathy Livingstone.

“Technology is constantly evolving and the 2013 Starts Now conference introduced our sales associates to the latest technology tools and trends that will help them excel in their profession and provide them with the expertise to help our clients navigate successfully through this marketplace,” said Hal Maxwell, president of Coldwell Banker Residential Brokerage in New Jersey and Rockland County, N.Y. 

“Our Central New Jersey sales agents who attended this conference gained a wealth of knowledge and information that they are already utilizing to bring greater success to their clients,” said John Bradley, the company’s Central Region vice president.

Coldwell Banker Residential Brokerage in New Jersey and Rockland County, New York, a leading residential real estate brokerage company, operates 58 offices with more than 3,000 sales associates serving all communities from Rockland County, N.Y. to Monmouth County, New Jersey. Coldwell Banker Residential Brokerage in New Jersey and Rockland County, N.Y. is thewww.coldwellbankermoves.com for more information.

About Coldwell Banker Residential Brokerage Cares

Coldwell Banker Residential Brokerage Cares’ primary purpose is to provide financial assistance to charitable organizations where Coldwell Banker Residential Brokerage has a presence. Coldwell Banker Residential Brokerage Cares is a chapter of the Realogy Charitable Foundation, Inc.