Students Service Learning for The Seeing Eye at 2010 Innovation Summit, April 14th

On Wednesday, April 14th, an undergraduate management capstone class at Fairleigh Dickinson University's College at Florham will be hosting a Tricky Tray, 50/50 raffle, and donation drive for The Seeing Eye. The event coincides with the widely anticipated 2010 Innovation Summit focusing on "Improving Education & Talent Development" featuring David Grant of the Dodge Foundation.

The students, as part of a Service Learning in Management course, have elected to assist The Seeing Eye, which provides breeding, training, and placement of guide dogs for the blind and visually impaired in North America. The Seeing Eye is headquartered in Morristown, NJ. The Tricky Tray for Charity is one of numerous fundraising activities orchestrated by the students, which have included canning for donations at local businesses, raffling of NY Rangers tickets, and directing corporate donations on behalf of The Seeing Eye.

The project set a goal of $50,000, the cost of raising one dog and placing it with an owner. The students engage in the semester-long project in a completely self-directed team environment. The course seeks to incorporate skills acquired throughout the undergrad management program and places the parameters of the project in the hands of the students; from selecting the beneficiary to deciding how best to assist the receiving organization.

The students feel the nature of the course fulfils the concept of "Innovation in Education in Action". The team chose to capitalize on the popularity of the 2010 Innovation Summit, which will draw visitors from the area. The seminar, hosted by the Rothman Institute of Fairleigh Dickinson, is aimed to help non-profit as well as for-profit organizations and corporations. New approaches to K-12, higher education and talent development will be discussed. Best practices will be shared by a variety of experts discussing innovations in the field. Other speakers to include Albert Browne of the Verizon Foundation and Michael Horn of the Innosight Institute as well as a panel of educators and talent managers.

The Tricky Tray for Charity is open to the general public and will take place from 9am-7:30pm, co-located with the Innovation Summit being held in The Mansion at FDU's College at Florham, 285 Madison Avenue, Madison, NJ 07940.

For more information about the fundraising project contact Chase Kruppo at 973.975.8803 or email 

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