MADISON, NJ - Costumed children poured into the shops in downtown Madison, trick-or-treating after the annual Halloween Parade ended.

According to Karen Giambra, Executive Director of theMadison Area Chamber of Commerce, most of the borough’s downtown businesses, each designated by an orange pumpkin sign, welcomed the children and handed out candy. Giambra enthused that their participation is a “way for businesses to give back and say thank you to the community and this is a tradition that is super fun.”

Overheard was a father saying to his child “Wow you got a tootsie pop. That’s a score.”

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Children enthused that their favorite parts of Halloween were dressing up, getting candy, and hanging out with friends (and maybe a sister). Madison PhotoPlus took free pictures of the costumed children during the trick-or-treating. In addition to candy, Tons of Toys handed out hot chocolate and coffee and minikins.

Christina Carter of sponsor Carter Smiles explained that “we believe in healthy smiles and after all this candy, don’t forget to brush and floss.”

Tooth brushes were given out and fell in with the bags full of candy. Lauren Siclare, owner of sponsor Buckle Bath, which is a company devoted to sanitizing and disinfecting children’s car seats, enthused that “Madison does such a great job for families. We want to give back.”


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