MILLBURN, NJ - Pure Barre will be launching a new location in Short Hills-Millburn in March.

The new franchise studio will be located at 225 Millburn Ave. and is owned by Melanie Colman and Molly D’Alessio.

Recipients of the Pure Barre Spirit award, Coleman and D'Alessio received the award out of more than 250 studio locations. 

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“We would like to share our love, dedication and passion with Short Hills-Millburn and surrounding area,' the new owners said. "The family feeling we have with our team, clients, and neighboring business encompass a Pure Barre life style beyond our greatest expectations, which we would hope to carry on to our second studio in Short Hills-Millburn. Healthy, happy and strong. Always positive and safe, extremely effective we bring excitement to the barre through our deep love for the Pure Barre technique.  Our open-door policy is where we thrive, we welcome ideas and comments.  Our approach is focused on the basis we are here for you, we want you to be the best you possible.”

The ballet barre workout has exploded in popularity since its inception in 2001. Pure Barre lifts the seat, tones the thighs and upper body, and creates long and lean muscles through small isometric movements centered around a ballet barre. Since it began franchising in 2009, more than 250 Pure Barre studios have opened in 38 states.

“We are thrilled to open our newest studio in Short Hills-Millburn and bring the excitement and results of Pure Barre to its residents,” said Carrie Dorr, founder and chief concept officer of Pure Barre. “The continued growth of Pure Barre studios across the country is a testament to the workout’s ability to quickly transform clients’ bodies, and we couldn’t be happier to bring this experience to Short Hills-Millburn.”

The new location is offering a New Client pre-opening special of five weeks for $100.

Classes are already forming at the Short Hills-Millburn Pure Barre studio, which will operate seven days a week.  Registering for a class is simple, and can be done in person, over the phone or by logging on to www.purebarre.com/locations and choosing your studio of choice.

For more information on Pure Barre Short Hills-Millburn, contact (973) 379-4537, visit www.purebarre.com or follow Pure Barre Short Hills on Facebook at www.facebook.com/PureBarreShortHills