PETERSON AIR FORCE BASE, CO – Time for Santa to get off those fire trucks with their sirens blaring down Riva Avenue and Mainstreet here in East Brunswick. Time to get out of the big chair in front of "Every Kiss Begins with Kay" jewelers at the Brunswick Square Mall. On Christmas Eve, Santa needs to return to the North Pole to begin his world-wide journey to bring happiness and joy to children everywhere.
As it has for the past 60 years, the North American Aerospace Defense Command (NORAD) will track Santa’s yuletide journey at www.noradsanta.org. What began as an advertising misprint is now a sophisticated multi-media tracking system that delivers Santa Claus’ whereabouts with split-second precision to children around the world.
With Windows, Apple and Google Play store apps, and Facebook, Twitter, YouTube, and Google+ accounts, Santa followers have limitless options to find the jolly old elf in flight. OnStar subscribers can even press the OnStar button in the family car to find out where Santa is in “real” time.
Starting on Dec. 24 at 2:01 a.m. EST, website visitors can watch Santa make preparations for his flight. NORAD’s “Santa Cams” will stream videos on the website as Santa makes his way over various locations.
As if all that tracking ability were not enough, at 6 a.m. EST, trackers worldwide can speak with a live phone operator to ask about Santa’s location by dialing the toll-free number 1-877-Hi-NORAD (1-877-446-6723) or by sending an email to firstname.lastname@example.org.
In 1955, a Colorado Springs-based Sears, Roebuck & Co. advertisement misprinted the telephone number for children to call Santa. Instead of calls ringing to Santa, the phone number rang the Commander-in-Chief of the Continental Air Defense Command (CONAD), what was to become the North American Aerospace Defense Command (NORAD). Instead of turning the calls away, the director of operations, Colonel Harry Shoup, had his staff provide radar-tracked updates of Santa’s location. The tradition has continued for 60 years, to the delight of children and parents.
While waiting for Santa to arrive at their home, children can visit www.noradsanta.org for music, games, videos, stories and more.