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MONTCLAIR, NJ - The Sports Business Academy, a dynamic three-day program for high school and college students seeking a career in sports, will take place August 7-9, 2017 at Montclair State University’s School of Communication and Media.

Presented by Lunar Sports Group, the annual SBA educates, inspires and empowers young people in their pursuits of a job in sports through special presentations, assignments and networking opportunities with highly successful sports professionals.

Students learn about the multi-billion dollar sports industry, where opportunities exist, and the best practices in landing a job and career ascension. They gain a practical knowledge of professional and collegiate sports, the impact of media, sponsorship, marketing, player representation, facility management – as well as a greater understanding by examining the main issues in today’s sports world.

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The SBA brings in a wide range of sports professionals to discuss their careers and how they got there, while offering advice, answering questions, and connecting with the students after their presentations. Past speakers have included Brian Cashman, (NY Yankees GM), Ernie Accorsi (Former New York Giants GM), Jeremy Schaap (ESPN), Jean Afterman (NY Yankees Assistant GM), Adrian Wojnarowksi (Yahoo Sports/The Vertical), Scott O’Neil (CEO of Philadelphia 76ers, NJ Devils & Prudential Center), Harold Reynolds (MLB Network) and Kimberly Jones (NFL Network) among many others.

“I look forward to this event every summer,” said Pat Capra, President of Lunar Sports Group and Co-Director of the Sports Business Academy. “I’m truly passionate about helping students with an interest in the business of sports reach their dreams. Having a job in sports is completely attainable but it doesn’t happen by accident, you need to make conscientious decisions while setting a career path for success.”


What: Sports Business Academy Presented by Lunar Sports Group

Who:  High School & College Students interested in the business of sports

When:  August 7 th  – 9 th , 2017 (Monday-Wednesday 9am – 3pm)

Where: Morehead Hall, School of Communication and Media (on campus of Montclair State University)


For more info or to register – visit or call (732) 682-6063

Lunar Sports Group is a full service marketing and athlete representation firm based in Hoboken, NJ

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